Responsibilities

• Oversee day-to-day execution of influencer programs, ensuring strategic alignment and flawless delivery
• Review and approve all creator shortlists, briefs, and content before client submission
• Manage pacing, deadlines, and quality across all active campaigns
• Serve as first point of escalation for campaign or creator issues
• Manage and mentor Influencer Coordinators, providing structured feedback and coaching
• Elevate the team's creative judgment, sourcing quality, and professionalism
• Build a culture of attention to detail and creative excellence
• Review all creator rosters to ensure brand fit, aesthetic alignment, and performance potential
• Balance diversity, authenticity, platform relevance, and budget across all programs
• Stay ahead of trends and emerging talent in the beauty and lifestyle influencer space

Requirements

• 3–5 years of influencer marketing experience, ideally at an agency or with premium beauty brands
• Proven ability to source, brief, and manage creators for aesthetic-driven, aspirational brands
• Strong creative eye and the ability to evaluate content quality at a high level
• Exceptional organizational skills and ability to manage multiple campaigns simultaneously
• Confident client communication and presentation skills
• Deep knowledge of the beauty influencer landscape and emerging platforms
• Collaborative mindset with a passion for mentoring and developing junior team members