Influencer & Creator Marketing Manager

Responsibilities

• You will oversee the ongoing strategic development, execution, management and measurement of Influencer Marketing and Creator Marketing campaigns for several clients.
• You will drive all influencer marketing campaigns to efficiently drive ecommerce sales, from strategy and planning to execution.
• You will own sourcing and strategic proposals for influencer and creators for varied campaigns.
• You will own, and handle regular and consistent communications with existing and new influencers and content creators to the Artisan Council Influencer Network.
• You will negotiate and set appropriate budgets.
• You will develop relationships with individuals and brands, including hosting digital and in-person meetups and other relationship building events.
• You will pitch outgoing opportunities to brands based on talent needs.
• You will keep informed of industry trends, events and deals.
• You will consistently explore opportunities to develop existing clients and participate in new program pitches and presentations.
• You will execute new & exploratory use-cases for Artisan Council (i.e. live-streaming campaigns, podcasts, clubhouse activations, etc.), with the strategic guidance of the Senior Manager.

Requirements

• Exceptional understanding of consumer online behavior, trends and market analysis.
• Working knowledge of Google Docs, Google Sheets, the Office suite and Adobe suite.
• Experience with a range of Content Management Systems, and the ability to learn new systems.
• Excellent analytical and quantitative skills, with very strong understanding of web analytics, marketing analytics & ROI.
• Excellent written, verbal and visual communication skills
• Values are: critical, team effort, commitment to excellence.
• Extensive familiarity with social media (including TikTok, Instagram, Facebook, YouTube, Pinterest, Snapchat and Twitter) and online content, and evidence of a developed social media/web presence.
• Excellent analytical skills, and experience with Google Analytics and email marketing analytical tools.
• Knowledge of and passion for technology, media, cultural & content trends; values and contributes to team brainstorms & conversation.
• Self-Starter, possesses ability to act and operate efficiently and independently to accomplish objectives.

Benefits

• Health, Dental, and Vision Insurance
• 401K and 401K matching
• Unlimited PTO (after first 6 months)
• Hybrid and flexible work environment
• Commuter Benefits
• Additional Training
• Annual Company Retreat
• Summer Fridays are available all year long