IBM Sr. Brand Manager

Chicago, IL (Hybrid)

$89K/yr – $126K/yrSenior LevelFull time

Posted 4 days ago

Job Summary

Own and drive partner program strategies, sales enablement, and profitability across CDW partnerships.

  • Define expert alignment for partner product lines and programs
  • Lead plan development with partners to target segments and launches
  • Educate and enable pre-sales teams while maintaining executive relationships

Job Description

Responsibilities

  • Be the subject matter expert in a partner's product line and associated programs such as Bid Desk programs, VIR, COOP and Category Penetration
  • Analyze complex industry information to identify opportunities and develop strategies to increase sales
  • Develop and articulate competitive positioning and differentiation of brands
  • Develop marketing plans for partner in conjunction with Partner
  • Development and Product Managers that outline target customer segments, products, promotions, pricing, positioning, and complete launch plans
  • Educate pre-sales and Product Specialists on new product introductions, transitions, competitive advantages, and opportunities to identify sales within their customer base
  • Understand and communicate partner organizational structure with key decision makers and foster strong executive relationships
  • Communicate partners’ financial conditions and market new products related to the assigned partner
  • Engage daily with assigned partner to maintain an open channel of communication at all times to ensure that all CDW and partner stakeholders are kept up to date on any and all issues, initiatives, projects, meetings, or conferences
  • Manage and maximize overall profitability; managing financial benefits and develop a strategy around re-investing funding

Requirements

  • Bachelor’s degree + 4 years sales/marketing experience, 4 years CDW PPM experience + 4 years’ experience in sales/marketing, OR
  • 8 years’ experience in sales/marketing, 8 years CDW PPM experience and 8 years’ experience in sales/marketing
  • Bachelor’s degree with a concentration in Marketing, a plus
  • Previous experience in the technology industry, a plus
  • Prior experience in Supply Chain, Pricing, Merchandising or Program Management, a plus

Preferred

  • Bachelor’s degree with a concentration in Marketing, a plus
  • Previous experience in the technology industry, a plus
  • Prior experience in Supply Chain, Pricing, Merchandising or Program Management, a plus

Benefits

CDW logo

CDW

At CDW, we know how to make technology work so people can do great things. Our experts bring a full-stack, full-lifestyle approach with custom solutions, services and relationships to bring your vision to life. Through decades of experience, scale, and deep industry expertise, we deliver the full promise of what technology can do to help you reach your goals and drive innovation. Partner with CDW, and together, let’s Make amazing happen. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. For more information about CDW, please visit www.CDW.com.

Founded in 1984
Vernon Hills, IL, US
18K employees (593 in marketing)

Salaries

Posted range

$89K/yr – $126K/yr

Taken straight from the job posting.

The middle of this range ($108K) is 10% above the median base salary for Brand Manager roles in the United States ($98K).

Brand Manager median pay in the United States

$100K/yr

Most pay falls between $83K and $115K. Based on 163 salaries.

See all CDW salaries
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IBM Sr. Brand Manager

CDW · Chicago, IL · Hybrid