Hospice Marketing Liaison

Connecticut, USA (Unknown)

Salary Not AvailableMid Level1+ years expFull time

Posted 5 months ago

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Job Summary

A liaison-focused role coordinating referrals and community outreach with the agency. Responsibilities include creating marketing plans, optimizing census through outreach, budget management, and scheduling meetings with prospective families. Requirements emphasize healthcare experience and on-the-road travel within Hartford-area counties. Benefits include competitive pay, retirement, time off, and insurance options.

Job Description

Responsibilities

  • Act as a liaison between the referral accounts/the community and the agency to identify and develop new potential referral sources.
  • Develop and maintain a monthly and daily marketing plan based on needs.
  • Maximizes census through effective marketing, sales calls, and public relations.
  • Effectively develop and implement monthly marketing plans that are organized and strategic through geographic planning, completion of daily marketing/admission action plans, targeting account assignments, adherence to account assignments, sales call frequency, strategy for account development, and vertical account development.
  • Manage marketing/sales budgets.
  • Track and evaluate referrals.
  • Schedule and conduct meetings with prospective families and applicants.

Requirements

  • Experience in sales and marketing preferred.
  • Experience in healthcare (hospice, long-term care, acute care, etc.) required.
  • Bachelor's degree preferred.
  • Must have an insured vehicle to perform on-the-road duties.
  • This position is on-the-road requiring travel within coverage area ( Hartford, Tolland, Windham Counties).

Benefits

  • Competitive and Weekly Pay
  • Holiday and Overtime Pay for Hourly Employees
  • 401(k) with Employer Match for All Team Members
  • Career Advancement Opportunities
  • Exclusive Employer Discount Program
  • Benefits Available for Eligible Team Members:
  • 401(k) with Employer Match
  • Vacation and Personal Time
  • Employer Paid Life Insurance
  • Health, Dental, and Vision Insurance