Head of Product Marketing at Sequoia Capital Global Equities | New York, USA | $165K/yr – $175K/yr

Sequoia Capital Global Equities

Head of Product Marketing

New York, USA (Remote)

$165K/yr – $175K/yrSenior Level8+ years expFull time

Posted 4 months ago

Job Summary

Drive Bigeye’s market definition and GTM strategy by owning category, positioning, ICPs, and sales plays.

Own category leadership, market narrative, and differentiated positioning.
Must-have: 8–10 years in product marketing with leadership experience.
Standout: Cross-functional leadership and market feedback loops across Sales, CS, and Engineering.

Job Description

Responsibilities

Define and evolve Bigeye’s category: AI Trust
Own product positioning, differentiation, and market narrative
Own ICP, personas, buying committee definition, and customer insight
Own pricing, packaging, and commercial strategy
Develop and maintain a market-facing product roadmap for use by Sales and customer-facing teams
Provide structured input into Engineering roadmap priorities based on market demand, customer feedback, sales insights, and competitive dynamics
Translate market needs into clear product direction, requirements, and GTM priorities
Define and operationalize repeatable sales plays across use cases, personas, industries, and buying triggers
Own sales enablement, including messaging frameworks, talk tracks, core assets, and competitive positioning
Partner with the VP of Customer Success on Customer Advisory Board, Power User Group, and Design Partner programs

Requirements

8-10 years in product marketing, and 4-5 years leadership roles in product marketing
Proven track record owning positioning, category narrative, and go-to-market strategy
Experience influencing product direction and working closely with engineering teams
Strong experience with pricing, packaging, and commercial strategy
Deep understanding of enterprise B2B sales motions and complex buying committees
Ability to translate technical products into clear, differentiated market narratives
Experience developing sales plays, enablement programs, and competitive positioning
Strong cross-functional leadership across Marketing, Sales, Engineering, and Customer Success
Experience building or managing customer insight programs such as CABs, advisory groups, or design partner programs
Comfort operating in a lean, high-accountability environment

Preferred

Experience in data, analytics, infrastructure, or developer-focused products
Experience in category creation or early-stage market definition
Experience working with industry analysts and market influencers
Experience supporting enterprise GTM motions with technical buyers
Strong storytelling and executive communication skills

Benefits

Generous salary and equity opportunity
Remote first - Live where you want in the US
Flexible PTO to have fun and recharge
Medical, Dental, Vision and Life Insurance to keep you healthy
Dedicated Parental Leave to take care of new additions in your household
401k plan to help you save for the future
Learning and Development stipend to help you grow in your career
Receive an elite technology package to make work easier

Sequoia Capital Global Equities

Sequoia Capital Global Equities ("SCGE") is a public/private crossover firm that was founded in 2009 as an affiliate of Sequoia Capital. SCGE extends Sequoia Capital's technology investing into the public markets and applies the firm's thematic investment approach across the internet, software, semiconductor and fintech sectors. We are a long-term partner to transformational and enduring technology companies through their journey to IPO and beyond.

Founded in 2009

Menlo Park, California, USA

38 employees

www.sequoiacap.com/scge