Head of Marketing

New York City, NY (Hybrid)

$190K/yr – $220K/yrSenior Level6+ years expFull time

Posted 13 hrs ago

Job Summary

Own the marketing operating model and go-to-market workstreams for a technical B2B company, advancing product marketing, messaging, launches, content, and demand generation while building AI-enabled workflows.

Define the operating model and scale the marketing team
Differentiate messaging for technical buyers and leaders

Job Description

Responsibilities

Build the marketing operating model, set priorities, and grow the team as the company scales.
Develop differentiated positioning and messaging for technical evaluators, data leaders, and executive buyers.
Lead product launches, competitive analysis, customer research, and use-case development.
Create sales presentations, solution briefs, competitive materials, and demo narratives to support enterprise sales.
Set content strategy across the website, thought leadership, case studies, and customer stories.
Plan and oversee demand generation across content, email, webinars, partnerships, events, and selected paid channels.
Build AI-supported workflows for research, content creation, campaign execution, and analysis while ensuring quality and accuracy.
Manage the marketing plan, budget, tools, external partners, and performance measurement.

Requirements

At least 6 years of product marketing experience at a technical B2B company, with demonstrated hands-on execution.
Experience with enterprise products in data infrastructure, engineering, cloud platforms, developer tools, or enterprise AI.
Strength in product marketing, competitive positioning, and pipeline development, including experience working as a lean or solo marketer.
Practical experience using AI tools and building AI workflows for marketing.
Familiarity with platforms such as AWS, Azure, Snowflake, Databricks, or dbt, and experience with Salesforce.
Startup or regulated-industry experience is valuable.
Must be authorized to work in the United States without visa sponsorship.

Salaries

Posted range

$190K/yr – $220K/yr

Taken straight from the job posting.

The middle of this range ($205K) is 17% above the median base salary for Head of Marketing roles in the United States ($175K).

Head of Marketing median pay in the United States

$178K/yr

Most pay falls between $145K and $214K. Based on 135 salaries.

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Marketing Team

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