Head of Marketing

Responsibilities

• Define and lead Helogen’s marketing strategy, translating company objectives into clear priorities and programs that build market awareness, credibility, and commercial opportunity
• Develop the marketing playbook, establishing brand guidelines, tone, channels, KPIs, and processes that enable consistent, scalable execution
• Own Helogen’s positioning and messaging, ensuring our narrative is clear, compelling, and consistent across audiences, channels, and touchpoints
• Lead content and thought leadership, translating complex technical concepts into stories that communicate our value, demonstrate our expertise, and establish Helogen’s role in the emerging space industrialization market
• Partner with the CEO and Commercial team to align marketing priorities with company strategy, customer opportunities, fundraising, partnerships, and broader business goals
• Design strategies for PR, events, partnerships, and speaking engagements that extend our reach and resonate with potential customers, investors, partners, and media
• Create marketing materials, including customer presentations, mission briefs, capability overviews, case studies, and event materials as needed
• Leverage performance data and market insights to evaluate effectiveness, inform decision-making, and improve our approach
• Manage external agencies, freelancers, and creative partners; provide clear direction, uphold quality standards, and drive accountability
• Build and lead the marketing team as Helogen grows, establishing the capabilities and structure needed to support the company’s evolving goals

Requirements

• 8+ years of professional experience, with proven experience leading the marketing function in a high-growth company; industry experience in space, robotics, AI, or advanced manufacturing is strongly preferred
• Experience building a marketing program in an environment where resources are limited, priorities shift quickly, and systems are being created from scratch
• Strategic and commercially-minded, you understand how marketing supports customer acquisition, fundraising, commercial conversations, recruiting, and category leadership
• Comfortable with hands-on work across all marketing activities while we’re lean; you need to be willing to jump in and execute where needed
• Strong creative and visual instincts, you have a high bar for excellence and are able to guide designers and agencies to meet quality standards
• Experience managing external agencies, freelancers, and creative partners, with the ability to set clear expectations, allocate resources, and hold partners accountable
• A data-informed approach to decision-making; you’re able to set meaningful KPIs, evaluate performance, and adjust strategy based on results
• An exceptional writer and storyteller, you can distill complex technical concepts into clear, compelling language that makes a company, product, or category feel important, differentiated, and timely
• Highly organized and detail-oriented; you can manage competing deadlines, launches, agencies, content calendars, and internal stakeholders simultaneously
• Resourceful and adaptable, you bring creative ambition without preciousness, strong opinions without ego, and a deep respect for the technical and commercial complexity of what we are building

Preferred

• BA/BS/MBA in a relevant field
• You’ve previously worked in a company like WHOOP, Oura, Levels, Eight Sleep, Ramp, Mercury, Anduril, Hadrian, Axiom, Vast, Relativity, Arc, Astranis, Ginkgo, Benchling, or another high-growth company with a strong narrative, technical product, and ambitious market vision

Benefits

• Unlimited PTO
• Health, dental, vision and life insurance
• 401(k) program
• Membership to OneMedical
• Be part of creating something new that will change the world