Head of Content

Responsibilities

• Own the content calendar for both brands, deciding what gets posted, on which platform, how often, and why.
• Distinguish between content that builds an audience and content that turns that audience into action.
• For the personal brand: position the founder as the authority in mortgage protection and grow her reach into broader business and leadership content.
• For Aria: create content that attracts the right agents, feeds the affiliate flywheel, and builds trust with the mortgage protection community.
• Deliver a quarterly plan with platform-specific strategy for YouTube, the podcast, Instagram, LinkedIn, and Facebook, and execute it.
• Podcast Production
• Own the full podcast relaunch, including format design, episode production, and distribution.
• Manage all aspects of pre-production, booking, recording, editing, and publishing.
• Create a workflow that repurposes each episode across multiple platforms.
• Run the production calendar to ensure planning, preparedness, and smooth execution.

Requirements

• Proven experience building and managing a content operation, including vision, calendar ownership, and output accountability.
• Hands-on video production expertise: run shoots, operate cameras, manage audio, and edit footage to a professional standard.
• Portfolio of edited long form video, including YouTube, podcast episodes, or training content.
• Understanding of platform-specific content strategies for personal and company brands, with examples from prior work.
• Experience managing at least one direct report, providing creative feedback, and ensuring deadlines and quality.
• Self-starter who sets and executes plans independently, proactively flagging issues as they arise.
• Based in South Florida or willing to relocate; this role requires on-site presence in Miramar five days a week.

Benefits

• Benefits are being developed and will be discussed during the interview process.
• Location: On-site in Miramar, FL, five days a week – a fully equipped studio is in place.