Head of Campaign Management

Responsibilities

• Functional Leadership & Ownership: Lead and be accountable for the overall performance, effectiveness and continuous development of the Campaign Management function, ensuring alignment with departmental objectives and business priorities.
• Establish and maintain high standards of campaign delivery, operational consistency, accountability and service excellence across all accounts.
• Own the governance, structure and operating model of the Campaign Management function, ensuring it remains scalable, efficient and fit for purpose.
• Act as the senior escalation point for campaign delivery, resource and operational issues, ensuring timely resolution and appropriate risk management.
• Provide functional leadership and subject matter expertise to support successful campaign execution and continuous improvement across the business.
• Campaign Delivery & Quality Assurance: Oversee the successful delivery of all campaigns managed by the Campaign Management team, ensuring timelines, budgets, deliverables and client commitments are achieved.
• Ensure campaign execution is consistently high quality, compliant, commercially responsible and aligned with client objectives.
• Provide senior oversight and support for complex, high-value, strategic or high-risk campaigns.
• Monitor campaign performance, delivery health and operational effectiveness, taking corrective action where required.
• Maintain accountability for campaign delivery standards and quality assurance processes across the function.

Requirements

• Essential: Significant experience in a senior influencer marketing, digital marketing, or content-led role within a marketing or creative agency.
• Essential: Proven track record of leading teams and managing line managers, with clear evidence of team development and growth.
• Essential: Demonstrable experience owning end-to-end campaign delivery across multiple concurrent accounts, including timelines, budgets and quality standards.
• Essential: Strong understanding of marketing platforms, tools and performance metrics across social and influencer channels.
• Essential: Strategic thinker with experience translating client or business goals into functional plans and initiatives.
• Essential: Strong leadership presence with the ability to influence internal and external stakeholders at a senior level.
• Essential: Highly organised, with experience managing large workloads, tight timelines and competing priorities.
• Essential: Commercially astute, with a clear understanding of how to balance quality, efficiency and margin.
• Essential: Excellent written and verbal communication skills, including experience in senior client presentations and internal leadership settings.
• Essential: Experience in resource and capacity planning across a team or function.

Preferred

• Desirable: Sector experience in the gaming, tech or youth marketing sectors.
• Desirable: Experience delivering campaigns for global technology or hardware brands.
• Desirable: Familiarity with global influencer landscapes and cross-market campaign delivery.
• Desirable: Experience implementing new technologies, platforms or reporting systems to enhance delivery.
• Desirable: Confidence using data to inform creative or strategic decision-making.
• Desirable: Experience supporting or driving departmental culture change or training initiatives.