Responsibilities

• Define and execute the AMER startup marketing strategy, aligned with AWS Startup sales priorities and global marketing objectives
• Own account and audience tiering across three motions: 1:1 ABM for top strategic startups, 1:few cluster marketing for high-potential cohorts, and 1:many community engagement across key hubs
• Partner with Startup sales leaders, Business Development, and the AWS Startup Programs team to align marketing investments with portfolio-level and account-level business goals
• Set the direction and operating rhythm that keeps the team's three motions — ABM, community, and VC partnerships — aligned to a shared strategy and measurable outcomes
• Represent AMER startup marketing in global leadership planning, OLRs, MBRs, and cross-functional planning cycles
• Lead and develop a team of 9 marketers spanning ABM, community marketing, and VC/investor partnerships, setting a high talent bar and fostering an inclusive, high-performing culture
• Hire, onboard, and mentor talent across multiple disciplines; manage performance and career development for individual contributors and managers
• Foster cross-functional collaboration and knowledge sharing across the three marketing motions
• Manage external agency and vendor relationships supporting event execution, creative, and field activation
• Establish clear roles, operating norms, and escalation paths across a geographically distributed team (NAMER + LATAM)

Requirements

• Experience in managing managers
• Bachelor's degree in marketing, advertising, business or equivalent
• 10+ years of professional non-internship marketing experience, including 5+ years leading and developing marketing teams
• Experience owning strategy across multiple concurrent marketing motions and scaling them across regions
• Experience using data and metrics to drive strategy and communicating results to senior leadership
• Deep familiarity with the startup ecosystem and venture capital landscape

Preferred

• Experience leading cross-functional teams to drive marketing initiatives world-wide
• Breadth across ABM, community/field marketing, and VC/investor partnership marketing, with measurable results in engagement and startup acquisition
• Experience operating as part of a senior functional leadership team and influencing worldwide strategy
• Experience managing executive engagement or hospitality programs targeting founders and C-suite
• Experience with Salesforce CRM, event management platforms, and ABM/marketing automation tools
• Excellent written and verbal communication with a demonstrated ability to influence without authority and manage ambiguity
• Passion for startups, founders, and the venture community

Benefits

• Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.
• The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
• USA, CA, San Francisco - 171,800.00 - 232,400.00 USD annually
• USA, NY, New York - 171,800.00 - 232,400.00 USD annually