Responsibilities

• Drive go-to-market strategy across products, customer segments, and routes to market, partnering closely with Product and GTM leaders to shape growth priorities and commercialization approaches.
• Develop goals, launch success metrics, and operating KPIs for new initiatives, and monitor performance in partnership with Data Science and Analytics teams.
• Develop growth strategies and strategic bets across new products, capabilities, customer motions, and market opportunities.
• Develop customer segmentation frameworks and tailored strategies for different customer profiles, industries, and stages of adoption.
• Partner with Product teams to provide structured customer feedback, market insights, and prioritization input that informs product roadmap decisions.
• Collaborate with Pricing, Finance, and Product teams to develop commercial models, packaging, and monetization strategies, ensuring downstream GTM execution aligns with the broader commercial strategy.
• Conduct market, competitive, and customer research to identify whitespace opportunities and inform strategic decision-making.
• Partner cross-functionally with Sales, Customer Success, Marketing, Product, Finance, and Operations to align on priorities and execute against business goals.
• Analyze business performance and identify opportunities to improve GTM strategy and operating plans based on data, customer insights, and market dynamics.

Requirements

• Have experience across GTM strategy, business operations, management consulting, product strategy, finance, or related functions in high-growth technology environments.
• Bring strong fluency in data and analytics, with the ability to define meaningful success metrics, interpret performance trends, and drive data-informed decision-making.
• Have experience working across multiple products, customer segments, or routes to market; experience with technical or API-based products is a plus.
• Possess a broad understanding of B2B GTM operating models across Sales, Success, Product, Marketing, and Operations.
• Have demonstrated success contributing to complex cross-functional initiatives that span strategy, operations, and execution.
• Are equally comfortable developing strategic recommendations, solving ambiguous problems, and diving into operational details to ensure strong execution.
• Bring strong product intuition and the ability to partner with Product teams on roadmap prioritization, customer insights, and commercialization strategy.
• Have experience developing or evaluating pricing, packaging, monetization, or broader commercial strategies in partnership with Product and Finance teams.
• Thrive in ambiguous, fast-moving environments and can bring structure and clarity to complex business problems across a range of contexts.
• Are a clear communicator and collaborative partner who can build alignment across technical and non-technical teams

Preferred

• Generalist role for someone who combines strong product intuition with thoughtful GTM strategy