GTM Strategy & Operations Lead

San Francisco, CA (Hybrid)

$164K/yr – $225K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive high-impact strategic analytics to shape cross-functional initiatives at Faire.

  • Own and break down key problems to deliver actionable insights guiding GTM initiatives and leadership decisions.
  • Must-have: 5+ years in analytics, consulting, or strategy with strong Excel/SQL skills.
  • Standout: Cross-functional leadership across Product, Sales, Marketing, and Operations.

Job Description

Responsibilities

  • Break down complex and ambiguous strategic problems to uncover actionable insights
  • Develop, refine, and execute on go-to-market strategies
  • Lead large cross-functional strategic initiatives that move company metrics in partnership with Product, Sales, Systems, Program Management, Marketing, etc.
  • Identify opportunities, develop hypotheses, execute in-depth analyses and make recommendations to Faire’s leadership team based on your findings
  • Own the most important metrics for our business by having deep intuition on how they are trending and surfacing the most salient strategic insights to drive them
  • Provide thought partnership to cross functional teammates to ensure the organization is using data thoughtfully and correctly
  • Develop effective and scalable operational processes and fill operational gaps

Requirements

  • 5+ years of relevant work experience in an analytical and strategic role across analytics, consulting, product, business operations, or finance
  • You are a strategic problem solver. You can break down ambiguous problems and apply a first principles approach to solving them.
  • You are highly analytical and metrics-focused. You can execute on complex analyses, define KPIs, size opportunity areas, and measure and report on performance across the business
  • Advanced technical skill set and strong proficiency in Excel + SQL
  • You are a strong communicator. You can crisply communicate actionable data-driven insights to all audiences.
  • You have strong product and business intuition. You contextualize how insights fit into broader business goals and have a strong understanding of product and business metrics.
  • You are scrappy and resourceful. When something needs to get done, you always find a way to make it happen.
  • You are an extraordinarily fast learner. You have the natural curiosity and intellectual horsepower to deeply understand new topics and pick up new skills in a very short time.
      Faire logo

      Faire

      4.0 Glassdoor

      Faire is the wholesale marketplace empowering brands and retailers to strengthen the unique character of local communities.

      Founded in 2017
      San Francisco, California, USA
      1.5K employees (172 in marketing)
      73% recommend to a friend
      86% CEO approval

      Traffic Signals

      Monthly Visitors
      7M
      Monthly Google Ads Budget
      $84.5K
      Traffic Source Mix
      Search
      22.4%
      Direct
      72.6%
      Referral
      3.5%
      Social
      0.9%
      Paid
      0.5%

      Headcount Trend

      Current headcount: ~1.5K

      Marketing Team

      Marketing Team Size
      108 (7% of company)
      Median Career Experience
      11 years
      Median Tenure
      3.1 years
      Marketing Roles Posted (Last 30 Days)
      6

      Funding

      Total Funding
      $1.7B
      Last Raise
      $416M
      Secondary Market, 4 months ago

      Funding History

      • Nov 2025
        Secondary Market
      • Sep 2023
        Corporate Round
      • May 2022
        Series G • $416M

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