GTM Operations Manager at Nametag | New York City, NY | $130K/yr – $160K/yr

Nametag

GTM Operations Manager

New York City, NY (Remote)

$130K/yr – $160K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the core GTM data and tooling spine by leading HubSpot and AI-enabled prospecting to feed a high-intensity demand engine.

Own the end-to-end HubSpot and GTM tooling stack to drive clean data, reliable forecasting, and scalable rep enablement.
Lead AI-assisted outbound and ICP-driven segmentation to improve MQL to SQL flow and account prioritization.
Build and govern pipeline visibility, territory design, onboarding, and executive reporting for quick ramp and steady growth.

Job Description

Own Nametag’s HubSpot instance end-to-end: architecture, pipeline stages, deal properties, workflows, reporting, integrations, and data hygiene.
Define and enforce CRM standards across Sales and Marketing so GTM data is clean, consistent, and actionable.
Build and maintain integrations between HubSpot and the broader GTM stack: outbound, enrichment, sequencing, sales intelligence, website analytics, forecasting, and AI automation.
Evaluate, implement, and govern new GTM tools and AI capabilities as the commercial stack matures.
Serve as Nametag’s internal expert on HubSpot and GTM tooling — driving adoption, enablement, and continuous improvement.
AI-Powered Prospecting & Marketing Collaboration: Partner with Marketing and Sales to build an intelligent demand engine: firmographic, technographic, intent, and engagement data used to identify high-propensity accounts and buying signals.
Drive ICP-informed segmentation, territory design, account prioritization, and propensity targeting.
Design and manage the MQL-to-SQL handoff: lead scoring, routing, SLAs, follow-up accountability, and campaign-to-pipeline feedback loops.
Operationalize AI-assisted outbound personalization: scalable templates, prompts, workflows, and guardrails that help reps personalize at scale without sacrificing quality, accuracy, or brand voice.
Sales Intelligence & Process Automation: Build systems to ingest, synthesize, and surface account intelligence at each funnel stage — discovery, demo, proposal, RFP, procurement, and close.

Nametag

Verify people. Prevent breaches. Reduce IT costs.Nametag provides ready-to-use solutions for secure onboarding, self-service account recovery, and helpdesk verification – powered by Deepfake DefenseTM identity verification.Only Nametag delivers the complete solutions and robust identity assurance that security-conscious enterprises need in the age of AI-powered impersonation threats.World leaders in healthcare, insurance, financial services, social media, software, higher education and other industries trust Nametag to protect their companies, their employees, and their customers.We're on a mission to protect every account on the internet. Visit getnametag.com to learn more and watch a demo.

Founded in 2020

Seattle, Washington, USA

43 employees (4 in marketing)

getnametag.com