GTM Manager

Austin, TX (Unknown)

Salary Not AvailableMid LevelFull time

Posted 2 days ago

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Job Summary

Lead and own revenue-driving initiatives across digital demand generation, sales enablement, and enterprise marketing, turning AI deployments into compelling case studies, collateral, and events for industrial buyers.

  • Own end-to-end demand generation and sales enablement with a focus on enterprise pipeline.
  • Build and tell stories through product marketing, case studies, ROI tools, and investor-grade collateral for industrial leaders.
  • Oversee events, conferences, and brand presence to drive high-value opportunities and cross-sector expansion.

Job Description

Responsibilities

  • Sales Pipeline & Deal Conversion: Drive lead generation, manage top-of-funnel inbound/outbound sales ops, qualify enterprise leads, and create high-converting pitch decks and collateral for enterprise buyers.
  • Customer Storytelling & Product Marketing: Translate complex technical deployments and AI capabilities into compelling case studies, ROI calculators, product release announcements, and sales collateral tailored for industrial executives and plant operations managers.
  • Digital & Demand Generation: End-to-end ownership of digital demand gen, content creation, targeted campaign execution, social media, and email outreach. We encourage creative experimentation with non-traditional formats like video and visual industrial breakdowns.
  • Events, Conferences & Trade Shows: Find, secure, and run our presence at key heavy industry conferences, trade shows, and technical committees to build high-value pipeline. Over time, you will expand this strategy across multiple industrial sectors.
  • Brand & Visual Presence: Ensure our brand, web presence, pitch decks, and collateral reflect an industry-leading standard.

Requirements

  • You have a track record of growing revenue, running sales enablement, or marketing campaigns that directly drove revenue or qualified enterprise pipeline.
  • You understand enterprise B2B sales cycles and know how to communicate value to senior industrial stakeholders.
  • You have exceptional writing and communication skills. You are comfortable writing both high-level commercial pitches and deeply technical product prose.
  • You can combine data-driven sales analysis with creative, non-traditional marketing tactics.
  • You are exceptionally resourceful and thrive in an early-stage environment where you build processes and campaigns from scratch.

Preferred

  • Exceptional ability. Whether in work, school, side projects, or elsewhere, you will have demonstrated exceptional ability. We are open minded about the exact form this takes. Some examples we look for:\nYou have played a key role in an early stage startup or high-growth B2B business\nYou have built and scaled a revenue-generating channel, media platform, or side project\nYou have won hackathons, academic, or professional competitions
  • Excellent communication in speech and writing.
  • Conscientiousness. You want to do good work, regardless of oversight.
  • You are excited to have freedom to work without too much process and friction, but at the same time, excited to share ideas and work closely with others.
  • You're excited to work in the metals industries, and everything that goes with it. That means open to occasional travel to spend time in massive factories, meeting and working with a wide range of people.
  • You are comfortable working in uncertain and dynamic environments.
  • Prefer mostly work in the office, colocated with your team, rather than from home.
  • Be open to frequent travel to industry conferences, trade shows, and customer sites to build pipeline and understand customer problems firsthand.