Responsibilities

• Drive early customer adoption and payment volume , sourcing and activating SMB customers across priority corridors and segments.
• Turn interest into real transaction flow , working directly with customers to move from exploration to live usage.
• Build the first repeatable GTM motion , developing scalable acquisition and activation strategies from scratch.
• Run rapid growth experiments across messaging, pricing, onboarding flows, and outbound channels to unlock volume growth.
• Develop sharp product positioning , translating complex stablecoin infrastructure into simple, compelling value propositions for SMBs.
• Conduct deep customer discovery , identifying real pain points, workflows, and willingness to pay.
• Use customer insight and activation data to shape product direction , feeding signal directly into roadmap priorities.
• Act as the voice of the customer within the venture team and broader organization.
• Operate cross-functionally with product, partnerships, marketing, and compliance to execute GTM initiatives.
• Maintain a fast operating rhythm , shipping experiments weekly and iterating quickly based on results.

Requirements

• 7–10+ years of experience in growth, GTM, sales, partnerships, or early-stage commercial roles
• At least one zero-to-one experience, having taken a product from concept to PMF, ideally in a startup environment
• Strong growth toolkit: outbound, lifecycle, channel experimentation, activation, and PMM fundamentals
• Proven ability to develop, test, and iterate on positioning and messaging
• Background in fintech or payments ecosystems and proven ability to sell to SMBs
• Strong instinct around pricing, packaging, and activation
• Experience working across regions or global teams.

Preferred

• Exposure to stablecoin infrastructure propositions
• Experience in cross-border or SMB financial workflows
• Background in startup or internal incubations

Benefits

• Shape a new global capability at an early stage
• Direct ownership of traction and PMF
• High visibility and influence on product and commercial strategy
• Startup speed with Payoneer’s global footprint
• Opportunity to build something that could scale across 190+ markets
• Health insurance
• Disability insurance
• Life insurance
• 401k plan
• paid-time off