Responsibilities

• Build and own the growth stack: CRM architecture, enrichment, automation, lead routing, dashboards, and reporting. Clean data, clear pipeline visibility, no leaks.
• Engineer leverage with AI: automated research, personalization at scale, workflow agents. If a task is repeatable, you systematize it.
• Define the metrics that matter and make them visible: funnel conversion, channel performance, pipeline health.
• Run structured experiments across channels: outbound systems, paid, content distribution, events, partnerships. Measure what works, kill what doesn't, double down fast.
• Support marketing execution: landing pages, campaigns, email programs, and the distribution behind our content and narrative.
• Build repeatable playbooks from what wins, so every successful experiment becomes a permanent channel.
• Partner with the founders on high-priority initiatives across GTM, ops, and strategy. You're the utility player who makes things happen.
• Support sales and deployments with research, tooling, and process improvements wherever there's leverage.
• Feed structured signal back to leadership: which channels are working, where CAC is trending, and where the next opportunity is.