Growth and Revenue Manager, Americas

Denver, CO (Hybrid)

$130K/yr – $150K/yrSenior LevelFull time

Posted 5 hrs ago

Job Summary

Own and lead growth initiatives for the Americas Sportsbook and Casino, steering experimentation, merchandising and roadmap decisions with Product, Marketing, Analytics, Finance and Operations to improve conversion, deposits, engagement and net gaming revenue.

  • Define hypotheses, measurement plans and success criteria to guide experiments
  • Build and maintain dashboards tracking handle, GGR, CPA and LTV
  • Influence senior stakeholders and drive cross‑functional execution from planning to delivery

Job Description

Responsibilities

  • You will join the Americas Growth and Revenue team, supporting the continued growth of our Sportsbook and Casino products across the region.
  • The team combines commercial judgment with advanced analytics to turn customer and market insight into effective growth decisions.
  • Working closely with Product, Marketing, Analytics, Finance and Operations, it connects commercial priorities with product development and performance.
  • Current priorities include building a disciplined experimentation program, improving onsite merchandising and shaping product roadmap decisions.
  • This individual contributor position carries significant ownership of commercial initiatives, with clear recommendations to senior leaders supporting measurable outcomes.
  • Developing a disciplined experimentation program with Product, Marketing and Analytics, defining hypotheses, measurement plans and success criteria and using results to improve conversion, first-time deposits, betting engagement and net gaming revenue (NGR).
  • Improving onsite merchandising across Sportsbook and Casino by using performance data to prioritize content placement, identify opportunities for automation and deliver a more relevant customer experience.
  • Representing Growth and Revenue in product planning and prioritization across the Americas, influencing roadmap decisions, developing commercial cases for new features and aligning stakeholders around agreed growth and revenue priorities.
  • Leading high-priority strategic projects and in-depth analysis across the Americas, assessing market trends, competitive positioning and customer behavior and translating findings into actionable recommendations.
  • Managing cross-functional Growth and Revenue initiatives from planning through delivery, establishing practical ways of working that clarify ownership, streamline communication and improve commercial execution.

Requirements

  • Bachelor’s degree or equivalent relevant experience, with an MBA preferred.
  • Extensive experience in strategy, operations, growth or commercial analytics within technology, management consulting, gambling or a related commercial environment.
  • Proven track record of leading end-to-end projects and improving cross-functional ways of working, including practical application of agile methods.
  • Sound knowledge of experimental design, including launching controlled tests and analyzing results to inform commercial decisions.
  • Strong analytical capability, including proficiency in SQL and data visualization tools such as Power BI or Looker.
  • Knowledge of R or a comparable analytical language is desirable.
  • Ability to influence without formal authority, align senior stakeholders and lead complex initiatives across multiple functions.
  • Excellent written and verbal communication skills, with the confidence to explain complex analysis to technical and non-technical audiences.
  • Comfortable taking ownership of ambiguous problems, testing ideas and driving work through to measurable outcomes.
  • Professional proficiency in Spanish is beneficial for collaboration with colleagues across Latin America.

Preferred

  • Knowledge of R or a comparable analytical language is desirable.
  • Professional proficiency in Spanish is beneficial for collaboration with colleagues across Latin America.
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bet365

At bet365, we are one of the world's leading online gambling companies, revolutionising the industry since 2000. Founded by Denise Coates CBE, we now employ over 9,000 people and serve over 100 million customers in 27 languages. Our focus on In-Play betting has solidified our market-leading position, offering an unmatched experience across 96 sports and 700,000 streaming events. With over 750 concurrent sporting fixtures at peak and more live sports streamed than anyone else in Europe, we handle over 6 billion HTTP requests daily and process more than 2 million bets per hour at peak.Innovation thrives at bet365. We empower our employees to push boundaries and explore new ideas, cultivating a culture that celebrates and rewards creativity. With endless opportunities for growth and collaboration, team members have the chance to make a real impact in the world of online gambling. As a forward-thinking company, we’re breaking new ground in software innovation - together, we’re redefining what’s possible!

Founded in 1905
Stoke-On-Trent, England, GBR
7.2K employees (666 in marketing)

Salaries

Posted range

$130K/yr – $150K/yr

Taken straight from the job posting.

The middle of this range ($140K) is 30% above the median base salary for Growth Marketing Manager roles in the United States ($108K).

Growth Marketing Manager median pay in the United States

$108K/yr

Most pay falls between $90K and $120K. Based on 278 salaries.

See all bet365 salaries

Marketing Team

Marketing Team Size
536 (7% of company)
Median Career Experience
7 years
Median Tenure
3.2 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
82.2K
Traffic Source Mix
Search
37.5%
Direct
45.1%
Referral
11.4%
Social
4.5%
Paid
1.3%

Headcount Trend

Current headcount: ~7.4K
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Growth and Revenue Manager, Americas

bet365 · Denver, CO · Hybrid