Responsibilities

• Own the NYC growth plan: which accounts, segments, and products to prioritize, with multiple campaigns running throughout the year
• Grow existing customers by driving upsell and cross-sell of additional products and modules (such as KeyLink, TippingLink, and ManageHOA) and expanding single-building relationships into full management-company portfolios.
• Win new logos through expansion plays with account-based programs aimed at priority buildings and management companies not yet on BuildingLink.
• Build and run multi-channel campaigns in HubSpot, personalized by account, persona, and product. Utilizing AI and automations to turn it into an autonomous ABM marketing machine.
• Use data to identify where to focus, test channels, offers, and messaging to understand what drives pipeline, and use those insights to forecast marketing impact for stakeholders.
• Partner with Customer Success to spot expansion signals and coordinate timing, and with Sales on larger opportunities and handoffs.
• Own attribution and reporting on marketing-sourced pipeline and revenue.

Requirements

• 3 to 5 years in B2B marketing (ABM, demand generation, growth, or lifecycle), including owning a program, segment, or market on your own.
• A track record of growing revenue inside existing accounts and generating new pipeline.
• Hands-on HubSpot experience. You build your own campaigns and are comfortable working in HubSpot, Salesforce, and Product data.
• Analytical. You set goals in pipeline and revenue, test what works, and can explain the results.
• A clear communicator who can tailor a message to a board member, a property manager, or a management-company executive.
• Strong knowledge of the Greater NYC market, market terminology, and the ability to build relationships with local property and management-company decision-makers.

Preferred

• Property management or PropTech experience is a strong plus.

Benefits

• Remote First, Flexible PTO, Birthday Holiday, Summer Fridays
• Paid Parental Leave, Bereavement Leave
• Medical, Dental, & Vision benefits, Company sponsored HRA, Short Term/Long Term Disability, Life Insurance
• 401k with 4% matching
• Company Events, Holiday Parties, Friendly Office Competitions
• Professional Development Opportunities