Growth Marketing Sr. Manager

USA (Remote)

$140K/yr – $190K/yrSenior Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive lifecycle growth by designing tests across onboarding, activation, retention, and expansion to optimize conversions and reduce churn.

  • Must-have: 4–8 years in growth, lifecycle, or product management with strong experimentation skills.
  • Standout: Proven cross-functional partnership with Product, Sales, and RevOps to align tests with the roadmap.

Job Description

Responsibilities

  • Own lifecycle growth experiments
  • Design and run experiments across onboarding, activation, retention, and expansion
  • Identify friction points in the user journey and propose tests to address them
  • Partner with Growth PM to align experiments with product roadmap
  • Drive free → paid conversion
  • Optimize trial, freemium, or PQL flows in collaboration with Product and Sales
  • Build and iterate on lifecycle programs (email, in-app coordination, sales assist)
  • Improve conversion through messaging, timing, and segmentation — not net-new acquisition
  • Scale retention and expansion
  • Own programs that reduce churn and increase expansion revenue
  • Test upsell, cross-sell, and reactivation motions
  • Translate product usage signals into targeted growth campaigns
  • Be the growth analytics partner
  • Define success metrics for lifecycle initiatives
  • Analyze experiment results and share learnings with stakeholders
  • Help leadership understand which growth levers actually work
  • Collaborate deeply (and clearly)
  • Partner with Demand Gen to ensure smooth handoff from acquisition to lifecycle
  • Partner with Sales on PQLs, conversion plays, and feedback loops
  • Work with RevOps and Data on attribution and measurement

Requirements

  • 4–8 years in growth marketing, lifecycle marketing, or product management
  • Experience working alongside Product Managers and data teams
  • Strong experimentation and analytical skills
  • Proven ability to move conversion, retention, or expansion metrics
  • Comfort operating in ambiguity at a scaling startup

Preferred

  • Experience in PLG or hybrid GTM models
  • Familiarity with Amplitude, Mixpanel, GA, or similar tools
  • Experience working with Sales-assisted growth motions
  • Prior experience at a Series A–C company
  • Lifecycle: HubSpot, Braze, Customer.io , Iterable
  • Analytics: Amplitude, Mixpanel, GA
  • Experimentation: Optimizely, internal A/B frameworks
  • CRM: Salesforce
  • Data: Looker, Mode, SQL (nice-to-have)

Benefits

  • Competitive salary
  • Equity
  • Medical, dental, vision benefits
  • 401k available
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Jump - Advisor AI

Trusted by enterprise and loved by advisors, Jump is the leading AI tool for wealth managers and financial advisors that automates notetaking, compliance, CRM updates, and much more

Founded in 2023
Salt Lake City, Utah, USA
153 employees (16 in marketing)