Growth Marketing and Marketplace Manager

Stamford, CT (On-site)

$90K/yr – $110K/yrMid Level3+ years expInternship

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize Ellis Brooklyn’s affiliate creator program across Amazon and TikTok Shop, driving direct sales and traffic while coordinating creative briefs, testing, and cross-functional support to scale performance.

  • Growth Infrastructure: Recruit, onboard, and manage affiliate creators and coordinate cross-platform campaigns.
  • Campaign & Creative Excellence: Write briefs, coordinate with designers/UGC, launch tests, and optimize creative assets across platforms.
  • Performance & Optimization: Track CTR, CVR, ROAS; optimize ads and marketplaces; build dashboards and report learnings.

Job Description

    Recruit, onboard, and manage affiliate creators through Amazon Creator Connections and TikTok Shop Affiliate Center
    Support creators with product seeding, brand briefs, and real-time campaign support
    Track and optimize performance metrics (clicks, conversions, ROI) to improve program efficiency
    Develop and distribute creative briefing materials to align creators with brand voice and strategy
    Work closely with internal Marketing Team & TikTok Team to leverage top performing affiliates across the beauty space as well as brand partners
    Help manage performance across TikTok, Meta, Google, YouTube, Pinterest and emerging paid platforms
    Launch and monitor campaigns that drive both direct sales and traffic across platforms
    Develop testing frameworks to iterate quickly on creative, copy, and audiences
    Staying abreast of the newest ad features and functionalities across platforms and continuously recommending new tests
    Write clear, concise creative briefs for paid ads, marketplace content, and affiliate programs based on high performing assets
    3–5+ years of experience in performance or growth marketing for a DTC or omnichannel brand
    Proven success managing creator-driven affiliate marketing and marketplace growth (Amazon, TikTok Shop)
    Hands-on experience with Meta Ads, TikTok Ads and other ad platforms
    Strong creative instincts—can brief and optimize high-performing ad content in partnership with creative teams
    Data-driven and highly organized with experience in tools like GA4, Triple Whale, Shopify, and Excel
    Comfortable working cross-functionally and communicating with both creatives and analysts
    3 weeks vacation
    Health benefits
    401k Option
    Company discounts and other perks
Ellis Brooklyn logo

Ellis Brooklyn

A luxury naturals fragrance and bodycare line marrying the best artisanal, small-batch formulas with the finest French fragrances.

Founded in 2015
Brooklyn, New York, USA
21 employees (8 in marketing)

Traffic Signals

Monthly Visitors
117.5K
Monthly Google Ads Budget
$77
Traffic Source Mix
Search
43%
Direct
46.5%
Referral
4.9%
Social
4.3%
Paid
1.2%

Headcount Trend

Current headcount: ~21

Marketing Team

Marketing Team Size
5 (24% of company)

Funding

Total Funding
$9M
Last Raise
$9M
Series A, 2 years ago

Funding History

  • Oct 2023
    Series A • $9M
  • Jun 2020
    Seed

Recent News