Growth Marketing Manager, Insights & Analytic

Jurupa Valley, CA (On-site)

$100K/yr – $125K/yrManager5+ years expExempt 2-Weeks

Posted 2 months ago

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Job Summary

Drive growth analytics for Del Real by turning consumer and category insights into growth plans and product innovations.

  • Own synthesis of syndicated data and retailer analytics to drive growth plans.
  • Must-have: Experience with syndicated data (IRI/Nielsen) and data-driven storytelling.
  • Standout: Cross-functional collaboration to validate concepts with Marketing, Sales, and Finance.

Job Description

Responsibilities

  • Lead development of consumer, shopper, and category insights that inform brand, innovation, and channel strategy
  • Synthesize syndicated data (e.g., IRI, Nielsen), panel data, retailer data, and internal sales performance
  • Identify whitespace opportunities across segments, geographies, and price tiers
  • Translate complex data into clear, actionable business recommendations
  • Support the Head of Innovation in building long-term growth frameworks and annual growth plans
  • Identify priority growth drivers across Product Mix and Innovation
  • Develop business cases for new product launches and expansion initiatives
  • Partner with Finance to evaluate ROI and margin implications
  • Partner with Marketing to validate concepts using consumer insights
  • Support post-launch analysis and optimization of new products

Requirements

  • 5+ years of experience in Growth, Insights, Strategy, Revenue Management, or Analytics within CPG or food
  • Deep experience with syndicated data and retailer analytics
  • Strong financial acumen and understanding of margin structures
  • Experience synthesizing complex datasets
  • Ability to influence senior stakeholders through insight-driven storytelling

Preferred

  • A passion for rich, vibrant and the insanely crave-able world of good REAL food.
  • Has the ability to turn strangers into Familia
  • Someone who would proudly and passionately celebrate the Hispanic culture through REAL food.