Growth Marketing Manager - D2C Products

USA (Remote)

$75K/yr – $85K/yrMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive growth and paid media across Meta, TikTok, Google, YouTube, and emerging channels to scale a DTC brand.

  • Own full funnel growth strategy and paid media spend with ROAS, CAC, and LTV accountability.
  • Must-have: 5+ years in growth or performance marketing with hands-on paid media management.
  • Standout: Experience scaling $5M–$50M DTC brands and leading cross‑regional teams.

Job Description

Responsibilities

  • Growth & Paid Advertising
  • Lead paid media strategy across Meta, TikTok, Google, YouTube, and emerging channels
  • Manage and optimize marketing spend with strong accountability to ROAS, CAC, and LTV
  • Build testing frameworks for creative, audiences, and funnels
  • Identify new acquisition channels and scaling opportunities
  • Creative & Content Direction
  • Oversee development of ad creative, product videos, UGC, and campaign assets
  • Partner with designers and creators to develop high-converting ad content
  • Maintain a strong pipeline of creative testing and iteration
  • Affiliate & Creator Programs

Requirements

  • 5+ years experience in growth or performance marketing
  • Experience working with DTC consumer product brands
  • Strong understanding of ROAS, CAC, attribution, and marketing analytics
  • Hands-on experience managing paid media accounts
  • Experience running affiliate or creator programs
  • Experience overseeing creative production and content strategy
  • Familiar with tools like Shopify, Meta Ads, Google Ads, TikTok Ads, Klaviyo
  • Comfortable working in a fast-moving startup environment
  • Experience scaling $5M–$50M DTC brands
  • Experience marketing consumer hardware or physical products
VENTY logo

VENTY

Venty is one of the leading design and manufacturing companies for portable electronics such as fans, heaters, air purifiers, and humidifiers. We are based in Las Vegas, and Shenzhen.

Founded in 2020
9 employees

Traffic Signals

Monthly Visitors
39.6K
Monthly Google Ads Budget
$771
Traffic Source Mix
Search
34.8%
Direct
46%
Referral
7.3%
Social
10.3%
Paid
1.4%

Headcount Trend

Current headcount: ~9