Growth Marketing Leader

Responsibilities

• Develop and execute an integrated demand generation strategy across paid, organic, and ABM channels.
• Build targeted campaigns for approximately 200 priority enterprise accounts, with a broader audience of 1,000 target accounts.
• Generate measurable sales-qualified pipeline and revenue opportunities rather than focusing primarily on MQLs.
• Establish campaign roadmaps, performance reporting, attribution, and ongoing optimization.
• Partner closely with Sales, BDRs, Marketing Operations, and other marketing functions to improve engagement and conversion.
• Potentially assume broader leadership responsibilities across BDRs, events, and the existing European demand generation function.

Requirements

• 7-10 years of experience in B2B SaaS demand generation, growth marketing, or integrated marketing.
• Proven experience in technology/SaaS organizations; AI company experience strongly preferred.
• Experience with ABM platforms such as Influ2, 6sense, or Demandbase.
• Strong analytical capabilities, including campaign attribution, pipeline reporting, budget allocation, and performance optimization.
• Strong communication skills with the ability to clearly articulate marketing performance, pipeline contribution, and business outcomes.
• A combination of experience at established technology companies or agencies and high-growth startups.
• Demonstrated success partnering with Sales, BDR/SDR teams, and Marketing Operations to accelerate pipeline development.

Preferred

• Experience marketing emerging technologies or creating demand for new product categories is highly desirable.

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Short Term & Long Term Disability
• Work From Home
• Stock Option Plan