Growth Marketing Lead

Miami, FL (On-site)

Salary Not AvailableMid LevelFull time

Posted 18 hrs ago

Job Summary

Own paid acquisition and funnel measurement, lead experiments, and develop AI-driven workflows while partnering with sales to build pipeline.

  • Own attribution and funnel reporting
  • Collaborate with sales to convert insights into pipeline

Job Description

Responsibilities

  • Paid acquisition. Search, social, and whatever channel earns its budget, with spend you can defend line by line.
  • Attribution and the funnel. Clean tracking from first touch to closed deal, and a weekly read the sales team trusts.
  • Experiments. A steady cadence of tests on offers, audiences, pages, and messages, with the results written down.
  • Your AI stack. The workflows, automations, and agents that let you do the work of a team.
  • New categories. The demand plan for each new industry we enter, liquor first.
  • The sales partnership. Time on the sales floor, hearing what buyers say, and turning it into pipeline.

Preferred

  • You've personally run paid acquisition with a budget and can put pipeline or revenue numbers next to your work.
  • Time at a startup or growth-stage company where marketing had to prove itself, and you built from a small base.
  • You've owned attribution or funnel reporting, in HubSpot, Salesforce, GA4, or whatever the team ran on.
  • You build with AI on your own: name the tools, what you made, and what changed because of it.
  • You've worked hand in hand with sales and like it.
  • Bonus: B2B software for small businesses or retail operators, payments or fintech, or a launch into a market that had never heard of the product.
  • No degree requirement; we hire for how you think.

Benefits

  • Compensation 💰: $160,000 base, plus a $10,000 quarterly bonus ($200,000 on-target), plus equity.
  • Full Benefits 🛡: Medical, dental, vision, life, disability insurance, and 401(k).
  • Time Off 🌴: Unlimited PTO and paid holidays.
  • Where You'll Work 📍: On-site at our Coconut Grove HQ in Miami, five days a week.
  • Relocation 🚚: We'll help the right person move to Miami.
  • The Upside ⚡: A growth engine to build from the ground up at a company already running more than a thousand stores, with new industries ahead and a path to lead marketing.
Flowhub logo

Flowhub

2.6 Glassdoor

At Flowhub, we’re on a mission to make safe cannabis product accessible to everyone on planet Earth. Flowhub is the leading regulatory technology company partnering with cannabis retailers nationwide to provide compliance, point of sale, ecommerce, payments, inventory tracking, and retail management solutions. Founded by Kyle Sherman in 2015, Flowhub pioneered the first Metrc API integration and the Nug Pro®, the cannabis industry's first mobile scanner device for streamlining daily workflows. Today, Flowhub processes over $4 billion in cannabis sales annually, empowering thousands of cannabis retailers to automate operations, increase revenue, and create the best dispensary experience possible. Flowhub is on the frontlines of ending cannabis prohibition and is proud to be a founding director of the Roundtable (USCR), the central lobbying and advocacy group working to normalize and professionalize the U.S. cannabis market at the federal level.Flowhub is a privately held, profitable company. Investors include PayPal, Headline, Poseidon, Shawn "Jay-Z" Carter, and Evolv Ventures (The Kraft Heinz Company venture arm), the founders of Venmo, and more.If you want to do the best work of your life alongside people who raise your standard every day, come flow with us.For more information visit flowhub.com.

Founded in 2015
Miami, Florida, USA
88 employees (8 in marketing)
0% recommend to a friend
0% CEO approval

Salaries

Growth Marketing Lead median pay in the United States

$125K/yr

Most pay falls between $88K and $160K. Based on 40 salaries.

See all Flowhub salaries

Marketing Team

Marketing Team Size
5 (6% of company)
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$45.8M
Last Raise
$19M
Series Unknown

Funding History

  • Oct 2021
    Series Unknown • $19M
  • Oct 2019
    Series A • $23M
  • Apr 2017
    Seed • $3.3M

Traffic Signals

Monthly Visitors
205.3K
Traffic Source Mix
Search
6.4%
Direct
83.3%
Referral
1.8%
Social
3.8%
Paid
0%

Headcount Trend

Current headcount: ~88
Flowhub logo

Growth Marketing Lead

Flowhub · Miami, FL · On-site