Responsibilities

• Oversee annual media budgets of $5M to $50M across Meta, TikTok, and Google, driving efficient spend and account scalability.
• Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews.
• Develop cohesive growth strategies that place creative performance at the center of paid advertising programs.
• Translate creative performance data into actionable insights for clients, creative teams, and media buyers.
• Identify and execute optimizations across funnel strategy, signal quality, offer testing, and measurement to improve media efficiency.
• Partner with forward-deployed creatives and media buyers to turn insights into high-performing content and scaled campaigns.

Requirements

• 4 to 8 years of paid media experience, with agency and/or consumer app background strongly preferred.
• Deep, hands-on expertise in Meta (Facebook and Instagram) paid advertising platforms and campaign management.
• Proven track record of solely owning and managing paid media accounts at approximately $1M or more in monthly spend.
• Experience managing campaigns across Meta, TikTok, and Google platforms simultaneously.
• Strong ability to translate performance data and analytics into strategic recommendations and clear client presentations.
• Experience developing growth strategies that integrate creative performance with media buying decisions.
• Strong presentation skills, with comfort leading client meetings and stakeholder reviews.

Preferred

• Familiarity with mobile advertising measurement systems including SKAN, AEM, and mobile measurement partners (MMPs) is a plus.
• Experience in agency environments managing multiple client accounts at once is a plus.