Responsibilities

• Organic social across every platform we play on. Own the calendar, the posting, the community management, and the reporting for Instagram, TikTok, LinkedIn, Threads, YouTube, and Reddit. Each platform gets a strategy that is native to it, not the same post cross-published six times.
• Email marketing. Own the list, the segments, the sends, and the lifecycle flows. Test subject lines, timing, structure, and offers. Report on open, click, and downstream conversion, not vanity metrics.
• The measurement layer. Build and maintain a simple, honest dashboard of what is working per channel. Define the metric that matters for each experiment before it runs.
• The experiment backlog. Keep a running, prioritized list of tests. Ship them in weekly and biweekly cycles. Write up what happened, including the failures, so the team learns once and does not relearn.
• Trend and competitive scanning. Track what is working for adjacent brands, creators, and communities in health, longevity, travel, and wellness. Bring back formats and angles worth stealing and adapting.
• Content sourcing and packaging. You are not expected to be a designer or a full-time editor, but you are expected to be resourceful: assemble what you need from templates, existing assets, AI tools, clinic footage, and the team. Ship good enough, fast, then iterate on what performs.

Requirements

• Current undergraduate students in their final year, recent graduates, or early-career candidates with 0 to 2 years of experience
• Based in the New York City area and able to work hybrid
• Demonstrated analytical ability: coursework, a project, a side hustle, a personal account you grew, or prior work where you used numbers to make a decision. Show us the evidence, in any form.
• Comfortable with spreadsheets (pivot tables, basic formulas) and with reading native platform analytics
• Strong written communication in English
• Comfortable working in a fast-paced, ambiguous startup environment
• We welcome candidates from all majors and backgrounds

Preferred

• Experience growing an account, newsletter, or community from scratch, whether your own or someone else's
• Familiarity with email platforms (Klaviyo, Mailchimp, Customer.io, or similar), analytics tools (GA4, Looker Studio), or scheduling tools (Later, Buffer, Metricool, or similar)
• Comfort with AI tools for research, drafting, and content production
• Basic video editing (CapCut or similar) for quick turnarounds, not polished production
• Interest in healthcare, longevity, preventive health, or travel