Growth Marketing Associate

New York City, NY (Hybrid)

$70K/yr – $80K/yrMid Level2+ years expFull time

Posted 1 day ago

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Job Summary

Own end-to-end growth campaigns, coordinating plan-to-launch execution and cross-functional collaboration to generate qualified meetings and demand.

  • Lead campaign planning and launch across multiple channels
  • Track performance and optimize conversion with data-driven insights

Job Description

Responsibilities

  • Execute campaigns that generate qualified meetings for our Growth team.
  • Support webinar, conference, and event marketing initiatives.
  • Coordinate outbound marketing campaigns across multiple channels.
  • Help launch new growth initiatives and experiment with different acquisition strategies.
  • Identify opportunities to increase awareness and generate demand.
  • Coordinate campaign execution from planning through launch.
  • Create and update marketing assets and campaign materials.
  • Partner with Sales to ensure leads move smoothly through the funnel.
  • Help maintain campaign calendars and project timelines.
  • Track campaign performance and suggest improvements.

Requirements

  • 2+ years of experience in Growth Marketing, Marketing, Demand Generation, Events, Partnerships, Sales Development, or a similar growth-focused role.
  • Strong project management and organizational skills.
  • Excellent written and verbal communication.
  • Comfortable managing multiple priorities in a fast-paced environment.
  • Curious, proactive, and eager to learn.
  • Excited to work in a startup environment where no two days look the same.

Preferred

  • Experience supporting B2B marketing campaigns.
  • Familiarity with Salesforce, or similar CRM/marketing tools.
  • Experience with webinars, conferences, or event marketing.
  • Education, EdTech, or mission-driven organization experience.
  • Experience working closely with sales teams.

Benefits

  • Medical, dental, and vision insurance.
  • 22 days PTO plus our company Christmas shutdown.
  • Laptop and phone.
  • Team offsites, travel opportunities, and plenty of room to grow.
Innovamat logo

Innovamat

4.1 Glassdoor

Innovamat is an educational organization focusing on math learning. Our mission is to help improve how this science is taught by offering resources, training, and research to the educational community while working with experts in math education.We provide a dynamic, research-based curriculum for teachers that combines real classroom experience with innovative strategies, promoting competency-based, personalized, and practical math learning for every student. For this reason, our approach emphasizes a deep understanding of content and the development of math skills by using manipulatives, fostering classroom discussion, and engaging in personalized practice.Since our founding in 2017 in Barcelona, Innovamat has partnered with 21,500 teachers from more than 2,300 schools in Spain, the United States, Mexico, Italy, Chile, Ecuador, Colombia, Brazil, and Peru, inspiring more than 490,000 students to build strong math foundations and instill a passion for learning.

Founded in 2017
Sant Cugat del Vallès, Catalonia, ESP
343 employees (53 in marketing)
78% recommend to a friend

Traffic Signals

Monthly Visitors
378.5K
Monthly Google Ads Budget
$3.7K
Traffic Source Mix
Search
49.5%
Direct
46.8%
Referral
2.8%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~343

Marketing Team

Marketing Team Size
35 (10% of company)
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$22.2M
Last Raise
$21.4M
Series A, 3 years ago

Funding History

  • Mar 2023
    Series A • $21.4M
  • Jan 2019
    Seed • $737.2K
  • Jan 2018
    Seed