Responsibilities

• As your primary focus, you’ll build and operate our outbound email and appointment pipeline. From copywriting and lead enrichment to email sequencing and deliverability, you’ll own it all.
• Own the full outbound email program including platform management, sequence design, deliverability, and performance reporting
• Write outbound email sequences aligned to Artisun Solar’s brand voice and urgency drivers
• Design and execute A/B tests across subject lines, copy, and sequence cadences across target verticals and prospect personas
• Build and maintain prospect lists across commercial and industrial segments in current and expansion markets
• Drive a consistent flow of sales-qualified leads to the commercial sales team with a baseline expectation for monthly targets
• Ensure all booked meetings include relevant pre-meeting documentation, information, and context
• Manage and optimize the outbound tool stack to integrate leads with Salesforce CRM
• Audit manual tasks across the sales and operations teams to identify candidates for automated or AI-assisted workflows
• Implement and manage AI tools for internal use

Requirements

• 3+ years leading B2B demand generation, outbound marketing, or growth operations with a proven track record of hitting pipeline and meeting targets
• Strong B2B copywriting skills for cold outreach (e.g., you can write clearly without relying on AI to do the heavy lifting)
• Hands-on experience with outbound email platforms (e.g., Instantly, Smartlead, Lemlist)
• Working knowledge of email deliverability (e.g., domain health, inbox placement, inbox warm-up protocols)
• Familiarity with Salesforce CRM
• Demonstrated experience implementing and/or managing automation tools to improve internal workflows or reporting

Preferred

• Background in energy, construction, industrial, or commercial real estate B2B
• Experience targeting C-suite, CFO, or operations/facilities decision-makers via outbound email
• Associate's or Bachelor's degree in business, communications, marketing, or a related field
• Demonstrated use of AI tools in a professional setting
• Exposure to document automation, reporting pipelines, or no-code/low-code workflow tools (e.g., Zapier, Make, Notion, etc.)

Benefits

• Annual Salary: Starts at $75,000 with pipeline bonuses (OTE $100,000+)
• Competitive plans for medical, dental, and vision insurance
• 401(k) match (6%)
• Paid time off and paid holidays (including the day after the Super Bowl!)
• Company-sponsored lunches
• Family-friendly events
• Fun company outings (like a Royals game)
• Employee-matched charitable giving
• Ongoing professional development