Responsibilities

• Lead the product marketing team in the development and execution of the cardiothoracic Cryo Nerve Block therapy strategy, including upstream market development and downstream commercialization plans.
• Set priorities and manage day-to-day activities of the team to ensure strong performance and growth across the team.
• Develop the team through coaching and mentorship, supporting each individual’s career aspirations and development goals.
• Serve as a strong communicator and trusted leader, effectively guiding cross-functional teams and fostering collaboration across Clinical, R&D, Scientific Affairs, Regulatory, and Medical Education.
• Lead and guide the team to develop and implement upstream initiatives to build therapy foundation, including market assessments, procedure development, and voice-of-customer activities.
• Contribute to FTE plans and budget plans. Build a highly capable team through education, on-job experiences, and mentoring/development.
• Drive downstream marketing efforts such as messaging, promotional campaigns, and launch execution in partnership with commercial teams.
• Establish and maintain relationships with key opinion leaders (KOLs) and cascade internal insights to inform strategy and product development.
• Support clinical team with trial and registry activities, ensuring alignment with therapy objectives and evidence generation strategies.
• Represent the franchise at relevant society conferences and professional meetings to support therapy awareness and adoption.