Group Director, Strategy (Engagement)

New York City, NY (Remote)

$180K/yr – $210K/yrDirector/ExecutiveFull time

Posted 1 day ago

Job Summary

Lead a healthcare strategy team to shape brand planning, engagement, and market insights while driving client relationships and new business initiatives.

  • Develop and mentor strategists to deliver actionable, cross-channel plans
  • Steer engagement strategy, research framing, and senior client partnerships
  • Lead brand planning, workshops, and collaboration with partners

Job Description

Responsibilities

  • Lead, coach, and develop a team of strategists, setting expectations, giving regular feedback, and growing talent
  • Partner with client service leads on assigned clients, developing deep knowledge of the business and its strategic communication needs
  • Lead client annual brand planning, including workshops, plan development, collaboration with external partners, and tactical ideation
  • Set the engagement strategy for client work, ensuring tactics ladder up to strategic imperatives without creating unnecessary clutter
  • Guide development of creative briefs and tactical/project briefs, ensuring each has a clear goal and strategy
  • Work closely with creative teams and client media agencies to shape how ideas express across channels
  • Play a leading strategic role in new business, including pitch development and presentation.
  • Shape client market research, from framing the questions and guiding screeners and discussion guides to interpreting the evidence and recommending what should change in the brand or engagement strategy as a result.
  • Maintain a pulse on the competitive marketplace, partnering with medical strategy, creative, and social teams, and keeping up with new channels and engagement opportunities
  • Drive curiosity in the agency, sharing inspirational content and helping to broaden team thinking

Requirements

  • 10+ years of experience in a healthcare marketing agency, with progressive experience guiding US client strategies
  • Proven experience managing and developing people
  • Experience across both HCP and patient (DTC) audiences
  • US pharma experience required
  • Pitch experience required
  • Deep engagement strategy expertise, a solid grounding in brand strategy, and demonstrated ability to connect the two in actionable client recommendations
  • Proven ability to build trusted client relationships, listen carefully, and challenge assumptions constructively while keeping work moving forward
  • Social and comms strategy experience a big plus
  • Strong analytical skills with the ability to interpret market data and trends
  • Ability to make the complicated simple and impactful

Benefits

  • We provide base salary, bonus, and benefits for full-time permanent employees.
Princeton10 logo

Princeton10

Princeton10—Not an agency**The layer-laden teams. The prehistoric processes. The impersonal, ego-driven dog-and-pony shows. Take what you think you know about marketing and advertising agencies and burn it. P10 was born of the idea that if something isn’t working—or could work better—change it. And that’s exactly what we did. We know that what we’re not makes us who we are. And we’re not just another agency. We are people driven by a palpable passion and purpose, felt by our clients from the very first conversation. We’re the agency you never thought existed. We are P10.P10 brings together a team of diverse, remote-only, seasoned professionals to deliver exceptional value for our clients. Dare to do something different - join us.

Founded in 2017
Montclair, New Jersey, USA

Salaries

Posted range

$180K/yr – $210K/yr

Taken straight from the job posting.

Marketing Strategy median pay in the United States

$128K/yr

Most pay falls between $96K and $170K. Based on 763 salaries.

See all Princeton10 salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
5
Princeton10 logo

Group Director, Strategy (Engagement)

Princeton10 · New York City, NY · Remote