Group Creative Director at The Minds | USA | $200K/yr – $230K/yr

The Minds

Group Creative Director

USA (Hybrid)

$200K/yr – $230K/yrSenior Level12+ years expFull time

Posted 2 months ago

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Job Summary

Lead the creative direction for marquee accounts, shaping a unified storytelling platform across social, digital, and experiential work while mentoring a multi-disciplinary team to deliver bold, culturally resonant campaigns that balance craft with client goals.

Own creative strategy and concept development across multiple channels, ensuring impact, relevance, and executive-ready storytelling.
Lead and grow high-performing creative teams, guiding senior designers, writers, and art directors through briefs, reviews, and production.

Job Description

Responsibilities

Define and evolve the creative vision for assigned accounts and disciplines.
Drive breakthrough ideas rooted in cultural insight, human connection, and strategic clarity. Lead concept development and execution across social, digital, experiential, and integrated campaigns.
Foster a collaborative environment that encourages innovation, experimentation, and craft excellence.
Balance creative innovation with practical execution and client business needs.
Oversee the development of cohesive brand platforms and storytelling across multiple mediums.
Partner with Strategy, Production, and Account leads to build culturally resonant, insight-driven narratives.
Ensure all creative work aligns with brand goals while pushing creative boundaries.
Maintain a high standard of taste, storytelling, and design craft across teams and outputs.
Serve as a senior creative voice and trusted advisor to key clients.
Lead major client presentations, articulating the thinking and conviction behind the work.

Requirements

12+ years of creative experience, including 5+ in senior leadership (CD or above).
Proven success leading multi-platform campaigns for globally recognized brands.
Strong portfolio showcasing world-class work across social, digital, experiential, and traditional channels.
Experience consulting C-Suite decision makers on multi-year strategies and creative campaigns.
Deep understanding of social-first and community-driven brand building.
Experience managing multiple creative teams and complex, integrated projects.
Experience leading influencer or creator-led campaigns.
You lead with curiosity, and POVs.
Genuine obsession with the brands and audiences you work on, the audiences they serve and the culture they’re part of—you immerse yourself in their world and bring that knowledge into every brief, brainstorm, and execution.
Deep understanding of cultural trends, audience behavior, and brand innovation.

Benefits

- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k)
- Life Insurance (Basic, Voluntary & AD&D)
- Unlimited Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Training & Development Work From Home/Hybrid Days

The Minds

A The Minds é uma agência de marketing full service especializada em ajudar empresários brasileiros a expandirem seus negócios nos Estados Unidos. Criamos estratégias personalizadas que unem marketing digital, growth e inovação, sempre com foco em gerar resultados reais, vendas e autoridade de marca.Combinamos a experiência do mercado americano com o conhecimento profundo da cultura e das necessidades do empreendedor brasileiro, garantindo campanhas que falam a língua do seu público e respeitam os objetivos do seu negócio.

3 employees

up.theminds.co/sistema