Graduate Assistant, Marketing and Communications

Hickory, NC (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 2 months ago

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Job Summary

Own campus communications content, coordinating stories, media, and multimedia support to drive engagement for students and alumni.

  • Content Pipeline: Lead story creation, profiles, posts, and promotional materials across campus channels.
  • Editorial & Outreach: Collaborate with teams to source stories, maintain brand voice, and align with campus needs.

Job Description

Responsibilities

  • Write news stories, student profiles, social media posts, press releases, media advisories, community calendar announcements and other promotional content.
  • Proof and edit marketing and communications copy to ensure that it adheres to brand voice/tone and AP style.
  • Brainstorm with creative team and provide campus and community outreach to identify potential stories, student profiles/testimonials, social media content and other content opportunities.
  • Provide assistance with project scheduling and with photo and video shoots.
  • Provide design support using Canva for internal flyers and digital signage.
  • Support website needs, including website and calendar updates, internal and external communications.
  • Support the tracking and additions of student and alumni testimonials.
  • Provide labels and keywords for photos uploaded to the university digital asset management system.
  • Perform typical office work, including campus deliveries, organizing of files, distributing mail, etc.
  • Willingness to work occasional evenings and weekends.

Requirements

  • Must be an enrolled graduate student at Lenoir-Rhyne University.
  • Willingness to work occasional evenings and weekends.

Preferred

  • Experience in video production, photography and/or graphic design will be prioritized.
  • Natural curiosity, empathy and gratitude when working with university clients
  • Strong attention to detail, organizational skills and the ability to learn new tasks quickly and meet deadlines
  • Experience providing excellent customer service and building relationships with internal and external audiences
  • Ability to maintain a high degree of tact, diplomacy and confidentiality
  • Ability to work effectively in a fast-paced environment
Lenoir-Rhyne University logo

Lenoir-Rhyne University

LR's 100-acre campus is located in Hickory, North Carolina, in the foothills of the Blue Ridge Mountains. We're an hour from the mountains and about four hours from the beach.Lenoir-Rhyne is a private, coeducational university affiliated with the N.C. Synod of the Evangelical Lutheran Church and open to students from all religious backgrounds. We enroll about 1850 students in the liberal arts, sciences, and pre-professional programs. Our sports teams compete in Division II of the NCAA and in the South Atlantic Conference (SAC).

Hickory, North Carolina, USA
751 employees (66 in marketing)

Traffic Signals

Monthly Visitors
157.4K
Monthly Google Ads Budget
$183
Traffic Source Mix
Search
38.7%
Direct
55.7%
Referral
4.4%
Social
0.7%
Paid
0.4%

Headcount Trend

Current headcount: ~757

Marketing Team

Marketing Team Size
53 (7% of company)

Recent News