Geo Marketing Specialist

Responsibilities

• Tactical Event Execution: Support the end-to-end logistical execution of firm-hosted, market-based events, ensuring all on-the-ground details align with brand standards and established playbooks.
• Playbook Implementation: Utilize established event templates, processes, and governance frameworks to ensure a consistent "Cooley Experience" across all regional activations.
• Local Sponsorship Coordination: Execute the tactical requirements for market-based sponsorships, including the delivery of brand assets, coordination of guest lists, and fulfillment of contractual benefits.
• Event Tech Administration: Serve as the primary administrator for market-specific event technology (e.g., Cvent, TicketManager), building registration sites and managing local ticket allocations.
• Market-Based Logistics: Coordinate venue sourcing, catering, A/V requirements, and on-site staffing for local market events and client hospitality moments.
• Data Integrity & Entry: Responsible for the accurate entry and maintenance of local attendee data, ensuring all engagement metrics are captured and synced with the firm’s CRM.
• Hospitality Support: Provide logistical support for client hospitality activations, managing reservations, invitations, and premium gifting for local partner-led initiatives.
• Post-Event Coordination: Facilitate post-event administrative workflows, including attendee reconciliation, lead distribution to CD teams, and the execution of follow-up communications.
• Vendor & Venue Contact: Act as the day-to-day point of contact for local vendors and venues, managing timelines and deliverables to ensure high-quality execution.
• Inventory & Asset Management: Maintain and manage local office event assets (e.g., signage, collateral, and branded items), ensuring they are updated and available for market activations.

Requirements

• 3+ years of applicable experience in the field (e.g., marketing or business development, preferably with an emphasis working in a strategy, transformation, or growth function)
• Must have professional services industry experience and/or B2B marketing experience
• Must have experience working with local business organizations for the purposes of brand and relationships opportunity
• Must have experience with TicketManager and CRM
• Available to work overtime, as required
• After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications

Preferred

• Bachelor’s degree
• Competencies: Excellent attention to detail; Approaches tasks through a lens of quality and consistency; Approaches tasks through a digital first lens; Strong verbal and written communication skills; Ability to organize, prioritize and coordinate multiple activities; Works with team to set goals, drive projects, and achieve outcomes; Strong judgment; Team-player with collaborative spirit; Unwavering ability to handle and maintain confidentiality regarding firm information, projects, client data; High level of professionalism at all times.

Benefits

• We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and/or adults and other parental support benefits. In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 20 days of Paid Time Off (“PTO”) and 10 paid holidays each year. We provide generous parental leave and fertility benefits.