frog, Consultant / Senior Consultant - Marketing Strategy & Transformation

Responsibilities

• Contribute to the delivery of marketing transformation engagements by supporting defined workstreams and project components
• Support the design and implementation of marketing operating models, including organization structure, governance, processes, and ways of working
• Develop components of data‑driven marketing strategies across segmentation, targeting, personalization, and lifecycle engagement
• Translate client challenges into structured analyses, insights, and practical recommendations with guidance from senior team members
• Support MarTech strategy and enablement initiatives (e.g., Salesforce, Adobe) and assist with AI‑enabled marketing use cases in collaboration with data and technology teams
• Collaborate with cross‑functional teams and support client deliverables, proposals, and presentations to ensure high‑quality outcomes

Requirements

• 3-7 years of relevant experience in consulting, digital services, or industry roles
• Experience in marketing strategy, marketing transformation, or customer engagement—ideally within a consulting environment
• Proven ability to lead workstreams and deliver engagements independently, end‑to‑end
• Strong expertise in marketing operating model design and implementation
• Understanding of modern marketing ecosystems, including:
• MarTech platforms (e.g., Salesforce, Adobe)
• Customer data, segmentation, and personalization
• Omnichannel engagement and campaign execution
• Experience working across strategy, data, and technology teams
• Strong consulting skillset, including structured problem solving, executive communication, and stakeholder management

Preferred

• Hands‑on experience with AI‑enabled marketing use cases (e.g., personalization, content, decisioning, agentic solutions)
• Familiarity with agile marketing practices and innovation frameworks
• Additional consulting or advisory experience