Responsibilities

• Building customer education programs — webinars, portals, and product knowledge sessions — to drive adoption and reduce support queries
• Creating sales enablement materials (battlecards, pitch decks, playbooks) so the revenue team can sell new features with confidence
• Owning internal education for new product releases, ensuring sales, CS, and cross-functional teams are never going in blind
• Developing positioning, messaging, and launch strategies for a product team that's shipping constantly
• Generating qualified marketing leads through content, webinars, presentations, and media

Requirements

• Product marketing at a startup (seed to Series C)
• B2B experience strongly preferred; B2C candidates need compensating industry knowledge
• 5+ years of experience in B2B product marketing at high-growth SaaS startups
• First PMM hire or built PMM function 0→1
• Has built client education and internal enablement (battle cards, playbooks, pitch decks)
• Builds customer education content (webinars, portals, guides)
• Based in or willing to relocate to San Francisco
• Proficient with AI tools (Claude, ChatGPT) in workflows

Benefits

• Competitive equity