Founding Product Marketing Manager

Responsibilities

• Partner with product and sales to translate product capabilities into clear messaging, positioning, and packaging.
• Build sales enablement materials, including product talk tracks, feature descriptions, and guidance for selling our products.
• Own how Cooper’s product shows up externally across the website, product pages, case studies, and other customer-facing materials.
• Develop customer stories and case studies that support both sales and marketing.
• Create product-focused narratives for SDRs and AEs, helping them explain features and value clearly.
• Serve as a bridge between product and go-to-market teams, ensuring product updates and customer needs are communicated effectively.
• Establish and maintain a high bar for product storytelling as Cooper evolves.

Requirements

• 3–4+ years of dedicated product marketing experience for a Senior-level role; OR
• 5+ years with progressive ownership and leadership experience for a Lead-level role.
• Experience owning product positioning, messaging, and sales enablement in a fast-moving environment.
• Strong ability to understand complex products and translate them for customer-facing teams and audiences.
• Experience working closely with product, sales, and marketing teams.
• A self-directed approach: you can own a workstream independently and move from strategy to execution.
• For Lead-level candidates: experience guiding others, setting direction, and taking broader responsibility across a function.

Benefits

• Competitive salary & equity
• Medical, dental & vision insurance
• Monthly wellness stipend
• 401k with company match
• Unlimited PTO
• Company sponsored lunch 5x per week
• Off sites, happy hours, and team building events