Founding Product Marketing Manager

San Mateo, CA (On-site)

$107K/yr - $141K/yr (Est.)Intern/New Grad5+ years expFull time

Posted 3 days ago

Job Summary

Own Mintive’s market narrative and messaging, lead end-to-end launches, and scale a founder-level marketing function by aligning engineers, buyers, and security leaders around a clear, jargon-free story for AI agents.

  • Define positioning and go-to-market for AI agents
  • Turn customers into case studies and build a scalable content system

Job Description

Responsibilities

  • You own how Mintive shows up in the world.
  • We're defining a category as it forms — how enterprises put AI agents to work without handing over the keys — and you're the one who turns a deep, fast-moving technical product into a story that engineers, security leaders, and buyers actually get.
  • This is a founding role, so you own the whole arc.
  • You'll set our messaging and narrative, the source of truth for what we say, to whom, and why it matters, and you'll hold it steady as the product and the market move underneath you.
  • You'll drive launches end to end, from narrative to release to follow-through, staying close enough to customers to carry each release from beta to broad availability and own how activated people are on what ships.
  • You'll turn customers like Coursera, Stability AI, and Modern Treasury into case studies and proof.
  • You'll establish Mintive's point of view on agent governance and get it heard through thought leadership, the SEO/AEO engine, and the agencies that scale it.
  • And you'll build the sales content system that equips our AEs with the collateral they own for prospects and customers.
  • You'll scale yourself with Mintive’s team of coworker agents (our own product).
  • You'll sit with engineers to learn how the product really works and with customers to hear how it lands, and turn both into differentiated, jargon-free messaging.

Requirements

  • 5+ years in product marketing, ideally with technical or infrastructure products.
  • A strong writer and storyteller who can turn deep technical capability into a clear narrative.
  • You can sit with engineers and customers, absorb deep technical detail, and turn it into differentiated, jargon-free messaging.
  • A strategic thinker — you set positioning and priorities, make sharp trade-offs about what not to do, and tie marketing back to company goals.
  • Agent-native — you use Claude and agents to scale your own output, with the judgment to tell a differentiated, on-strategy idea from one that only sounds good.
  • Well organized — the scope is broad, and you'll wrangle engineers, internal teams, customers, and agencies at once without letting things slip.
  • Bias to ship — you can run a launch and move fast.
  • A track record you can point to: a product or category you positioned, a launch you ran, and the results that followed.

Preferred

  • Familiarity with MCP, AI agents, or enterprise security.
  • You know the CIO, CISO, and platform/IT buyer — you've marketed to them and know how they evaluate.
  • Fluent across the content and search stack — SEO and AEO, editorial calendars, and briefing and managing agencies or freelancers.
  • You've been an early marketing hire or built a function from scratch — comfortable creating structure where there's little.

Salaries

SalaryGuide estimate

$107K/yr – $141K/yr

Modelled from 3 comparable roles.

Product Marketing Manager median pay in the United States

$119K/yr

Most pay falls between $101K and $145K. Based on 449 salaries.

Founding Product Marketing Manager

San Mateo, CA · On-site