Founding Product Marketer

New York City, NY (Remote)

$140K/yr – $190K/yrSenior Level5+ years expFull time

Posted 22 hrs ago

Job Summary

Own and shape Recruitics' AI-native marketing and GTM strategy, aligning market positioning with the product portfolio and leading cross-functional launches.

  • Define market positioning and messaging for AI-native recruitment platform
  • Oversee cross-functional go-to-market, collateral, and enablement
  • Establish scalable AI-powered workflows for intelligence, analytics, and customer insights

Job Description

Responsibilities

  • Define and lead Recruitics’ market positioning as an AI-native recruitment infrastructure and platform technology
  • Build and manage the foundational messaging, narrative architecture, and competitive positioning for the company and product portfolio
  • Lead go-to-market initiatives bringing together cross-functional teams and delivering collateral creation, sales enablement, and overall project management for launches
  • Establish scalable AI-powered workflows for competitive intelligence, market monitoring, messaging iteration, win/loss analysis, and customer insight
  • Help build the product marketing function, operating model, and cross-functional processes from the ground up

Requirements

  • 5+ years in Product Marketing, GTM Strategy, or Strategic Marketing within B2B SaaS, HR tech, martech, or related enterprise technology sectors
  • Experience leading or supporting a meaningful company or category repositioning effort
  • Strong executive communication, storytelling, and competitive positioning skills
  • Comfort operating in ambiguity and building structure where it does not yet exist
  • We are specifically looking for someone who already operates in an AI-native way — not someone who is simply “AI curious.” You should be able to clearly explain your AI stack, workflows, and how AI changes the way you operate as a marketer.

Benefits

  • Competitive salaries with growth incentives
  • Comprehensive health, dental, and vision insurance
  • #AnywhereAugust - We support remote work experiences to expand perspectives and personal growth
  • 15 Vacation Days, 5 Flex Days, 5 Sick Days, and remote work options year-round
  • Fully paid parental leave for both parents
  • Summer Fridays from Memorial Day to Labor Day
  • Winter Recess between Christmas and New Years
  • Commuter and Parking Benefits through Wage Works
  • Eligible to contribute to your 401(K) Retirement Plan after six (6) months of employment.
  • Employee Assistance Programs to support your day to day
Recruitics logo

Recruitics

3.3 Glassdoor

Recruitics helps the world’s leading employers transform how they attract and hire quality talent. As a trusted recruitment marketing partner, Recruitics provides an AI-driven platform that combines strategic insight, automation, programmatic job advertising, and measurable performance. From sourcing hard-to-fill roles to maximizing ROI across campaigns, Recruitics enables talent acquisition teams to deliver consistent results, align with business goals, and stay ahead in an increasingly competitive talent landscape.Visit www.recruitics.com or email info@recruitics.com for a demo.

Founded in 2012
New York, New York, USA
177 employees (33 in marketing)
49% recommend to a friend
59% CEO approval

Salaries

Posted range

$140K/yr – $190K/yr

Taken straight from the job posting.

Product Marketing median pay in the United States

$160K/yr

Most earn $115K to $195K. Based on 2,921 salaries, including bonus and equity.

See all Recruitics salaries

Traffic Signals

Monthly Visitors
228.3K
Monthly Google Ads Budget
$6.1K
Traffic Source Mix
Search
20.9%
Direct
50.9%
Referral
19.9%
Social
7.3%
Paid
0.6%

Headcount Trend

Current headcount: ~177

Recent News

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Founding Product Marketer

Recruitics · New York City, NY · Remote