Founding Marketing Lead

New York City, NY (On-site)

$90K/yr – $150K/yrSenior Level2+ years expFull time

Posted 3 days ago

Job Summary

Own messaging and demand programs for Loyalist, translating customer needs into compelling collateral, case studies, and launch campaigns while driving pipeline and measurable ROI.

  • Develop messaging and branding across channels
  • Create collateral, decks, case studies, and sequences
  • Lead go-to-market for new product launches and measure impact

Job Description

Responsibilities

  • Own positioning and messaging. Sharpen how we talk about Loyalist to our customers — each feels the same problem from a different seat, and you'll make our story land with all of them.
  • Fuel the sales team. Create the collateral, case studies, decks, and sequences that help the team win — and feed them qualified pipeline.
  • Turn customers into proof. We have incredible logos and results (tens of thousands of duplicate profiles cleaned, real revenue attribution wins). You'll turn those into case studies, testimonials, and references.
  • Run events and field marketing. Hospitality is a relationship business — you'll show up where our buyers are, from industry conferences to intimate dinners.
  • Make us look the part. Own the brand, website, and overall narrative
  • Be ready to launch what's next. As Magic ships new product lines, you'll own go-to-market — naming, positioning, launch campaigns, and the playbook for introducing a new product to an audience that already trusts us.
  • Measure everything. Practice what we sell — tie spend to pipeline and revenue, not vanity metrics.

Requirements

  • 2–5 years in marketing , ideally with B2B SaaS and meaningful early-stage or 0-to-1 experience.
  • A doer. You can write the email, brief the designer (or design it yourself), launch the campaign, and read the data — all in the same week.
  • A strong writer and storyteller. You can make a technical product feel human and make a buyer feel understood.
  • Comfortable with ambiguity. No playbook exists here yet — you'll write it.
  • Strong communication skills and a natural ability to build relationships
  • Excellent organization skills and the ability to juggle multiple projects

Benefits

  • In-person collaboration five days a week in our SoHo office
  • Comprehensive health, dental, and vision coverage (FSA and HSA options)
  • Daily lunch from NYC’s best restaurants, you pick all the spots your first week
  • Unlimited PTO
  • Access to coveted reservations in NYC.
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Magic

3.2 Glassdoor

Hire trusted executive assistants to handle work and life tasks. Get it done with confidence. Get Magic.

Founded in 2015
Wilmington, Delaware, USA
1.9K employees (209 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$90K/yr – $150K/yr

Taken straight from the job posting.

See all Magic salaries

Marketing Team

Marketing Team Size
148 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$12.1M
Last Raise
$12M
Series Unknown

Funding History

  • Nov 2023
    Series Unknown
  • Mar 2015
    Series A • $12M
  • Dec 2014
    Seed • $120K

Traffic Signals

Monthly Visitors
184.8K
Monthly Google Ads Budget
$260.7K
Traffic Source Mix
Search
15.2%
Direct
49.7%
Referral
3.2%
Social
12.9%
Paid
2.7%

Headcount Trend

Current headcount: ~1.9K
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Founding Marketing Lead

Magic · New York City, NY · On-site