Founding Marketer (GTM)

Los Angeles, CA (Unknown)

$120K/yr – $185K/yrIntern/New GradFull time

Posted 1 day ago

Job Summary

Own brand awareness and demand generation across the channels where our buyers actually spend time, produce creative content using AI tools, and run a full content and communications program from white papers to thought leadership. Plan and execute industry conferences, grow owned channels, and turn customer wins into market stories while collaborating with the founders to shape the Docflow brand and GTM motion.

  • Own brand awareness across key buyer channels
  • Build and run the full content and comms program
  • Define brand and GTM motion with the founders

Job Description

Responsibilities

  • Own brand awareness and demand generation across the channels where our buyers actually spend time
  • Produce creative yourself: short-form and long-form video, ads, social, landing pages, and visual design, using AI tools to move fast
  • Run the business-grade content and comms program: white papers, case studies, press releases, and thought leadership
  • Plan and run our presence at industry conferences and field events
  • Build and grow owned channels: podcast, newsletter, social, and our website
  • Turn real customer results and product wins into stories the market hears
  • Work directly with the founders to define the Docflow brand and GTM motion

Requirements

  • Several years of B2B marketing experience, including in a specialized or vertical market where you reached individual decision-makers rather than broad enterprise committees
  • A true full-stack marketer: you can both make the creative (video, ads, design, copy) and run the grown-up programs (white papers, PR, events, podcasts)
  • A hands-on producer, not just a manager or strategist. You ship the work yourself.
  • A heavy user of AI creative and content tools, always looking for the next one that makes you faster
  • A strong writer with a sharp visual eye and genuinely good taste
  • Scrappy, self-directed, and comfortable as an early founding-team hire
  • Genuine interest in healthcare and in how AI is changing the industry

Preferred

  • Marketing experience in healthcare, especially selling into provider or back-office operations
  • Experience running field marketing and industry conference programs
  • Podcast production experience and relationships with trade press
  • Fluency with AI creative tools across video, audio, image, and copy
  • Based in Los Angeles, or ready to be

Benefits

  • Health insurance
  • Health insurance

Salaries

Posted range

$120K/yr – $185K/yr

Taken straight from the job posting.

Founding Marketer (GTM)

Los Angeles, CA · Unknown