Founding Growth Lead

Responsibilities

• Build and optimize demand generation channels that grow qualified leads and convert them into enterprise sales pipeline.
• Own marketing operations, including attribution, automation, lead routing, segmentation, and funnel reporting.
• Work with sales and product teams to develop compelling messaging based on product and AI advancements.
• Test and scale paid acquisition, email nurture, website conversion, account-based marketing, SEO, answer engine optimization, and emerging channels.
• Manage agencies, contractors, and specialist partners to accelerate execution across marketing channels.

Requirements

• Three to five years of experience in growth marketing, demand generation, digital marketing, or account-based marketing.
• Experience marketing enterprise technology in a sales-led environment, ideally at a startup or rapidly growing company.
• Experience building a demand generation program or marketing channel from the ground up.
• Working knowledge of marketing automation, attribution software, CRM reporting, and website tracking.
• Experience across channels such as paid digital, email, website, and content, with a demonstrated strength in at least one area.
• Understanding of funnel metrics and revenue conversion, including MQLs, SQLs, and pipeline.
• A degree and authorization to work without visa sponsorship.