Founding Forward Deployed Marketer

San Francisco, CA (Remote)

$180K/yr – $250K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Shape and own the market launch and ongoing performance of an agentic marketing platform by aligning performance marketing, enterprise pilots, and creative optimization to accelerate pilot-to-closed deals.

  • Growth & GTM Playbook: Define the go-to-market motion, educational frameworks, and feed market insights to product/engineering to speed adoption.
  • Pilot Execution & Sales Alignment: Partner with sales to define pilot success criteria and drive pilots to closure with enterprise buyers.
  • Creative & Conversion Optimization: Collaborate with design teams to ensure AI-generated assets maximize conversion and pilot success.

Job Description

Responsibilities

  • Act as a Strategic Peer: Engage with performance marketing teams at top-tier, innovative companies. You will speak their language, understand their current attribution and campaign scaling challenges, and educate them on how agentic workflows can transform their operations.
  • Drive Deals & Pilots: Partner closely with our sales organization to navigate complex enterprise buying processes. You will be instrumental in defining pilot success criteria and driving those pilots forward to closed-won deals.
  • Collaborate with Creative: Work hand-in-hand with our Forward Deployed Creative Designers. You will bridge the gap between performance data and creative execution, ensuring that AI-generated assets (utilizing the latest generation models like Veo and Nano Banana 2) are optimized for conversion and pilot success.
  • Shape the Playbook: As the first person in this role, you will help design the go-to-market motion, define the educational frameworks we use for new customers, and feed critical market insights back to our product and engineering teams.

Requirements

  • Performance Marketing DNA: Deep, hands-on experience running and scaling performance marketing campaigns. You understand the metrics, the pain points, and the day-to-day realities of a performance marketer.
  • Sales Acumen: You possess strong commercial instincts. Whether you have formal sales experience or a natural ability to guide a prospect through an evaluation, you know how to build consensus, handle objections, and close.
  • Cross-Functional Fluency: Proven experience working closely with creative teams and designers. You know how to brief creatives, evaluate assets, and tie creative performance back to marketing metrics.
  • A "Zero-to-One" Mindset: You thrive in ambiguity and are excited by the prospect of building a new function from the ground up in a fast-paced environment.
  • Technical Curiosity: An eagerness to dive deep into AI-driven creative performance and the evolving landscape of agentic marketing tools.
Hightouch logo

Hightouch

Hightouch is the leading AI marketing platform and Composable CDP that empowers marketers to answer questions, uncover opportunities, and activate data.

Founded in 2018
San Francisco, California, USA
448 employees (45 in marketing)

Traffic Signals

Monthly Visitors
217.6K
Monthly Google Ads Budget
$24.9K
Traffic Source Mix
Search
48.1%
Direct
41.3%
Referral
7.3%
Social
2.2%
Paid
1%

Headcount Trend

Current headcount: ~453

Marketing Team

Marketing Team Size
35 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$182.2M
Last Raise
$10M
Series C, 8 months ago

Funding History

  • Jul 2025
    Series C • $10M
  • Feb 2025
    Series C • $80M
  • Jul 2023
    Series B • $38M

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