Field Marketing Specialist

Responsibilities

• Local Market & Care Center Support
• Partner with Operations and care center teams to evaluate center needs, growth opportunities, appointment capacity, and local market conditions to help identify and prioritize care centers for marketing support.
• Assist in developing strategic recommendations and marketing plans for priority care centers, identifying appropriate tactics based on center needs, target audiences, growth opportunities, and available resources.
• Execute priority care center marketing plans and track performance to evaluate effectiveness, identify opportunities, and provide recommendations to support center’s goals.
• Provide day-to-day marketing support for care centers, including managing and prioritizing marketing support requests, coordinating updates to collateral and creative materials, and supporting other local marketing needs.
• Help develop scalable approaches and resources that can be leveraged across care centers and markets as organizational priorities evolve.
• Physician & Community Outreach
• Build awareness of Axia care centers, services, new physicians and clinicians among external physician practices and community organizations to support new referral opportunities.
• Guide and support care center teams in referral outreach by identifying external physician practices, developing targeted outreach plans, providing resources and best practices, and helping teams effectively conduct local outreach.
• Conduct direct outreach as needed and support care center teams in developing and maintaining ongoing relationships with established and prospective referral practices.

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent relevant experience.
• Three or more years of experience in marketing, community outreach, physician relations, or a related role.
• Must be located in Pennsylvania or New Jersey.

Benefits

• Full time benefit-eligibility beginning the first of the month after hire
• 401(k) with company match
• Generous PTO offering with additional time off for volunteering
• Choice of multiple medical insurance plans to best meet your needs
• Access to Axia providers at little to no cost through Axia’s medical insurance
• Axia-paid life insurance, short term and long term disability
• Free counseling for colleagues and family members, including parents and parents-in-law
• Access to discount on Hotels, Theme Parks, Gym Memberships, and more through the Great Works Perks Program
• Additional insurance options including dental, vision, supplemental life insurance, FSA, HSA w/ employer contribution, identity theft, long term care, pet insurance and more!