Field Marketing Manager (Canvassing)

Knoxville, TN (On-site)

$70K/yr – $115K/yrSenior LevelFull time

Posted 2 hrs ago

Job Summary

Own and lead the Knoxville canvassing department end to end, driving field activity, coaching a small team, and turning leads into sold jobs.

  • Oversee daily field activity and conversion metrics from canvassing to booked estimates.
  • Coach and develop a team of up to six representatives to achieve revenue targets.
  • Partner with sales leadership to ensure leads convert into sold jobs.

Job Description

Responsibilities

  • Own the canvassing department for the Knoxville market end to end
  • Lead from the front in the field with your team, in every season and every kind of weather
  • Coach and develop a team of up to six field marketing representatives, and run two territories once the team is at full strength
  • Drive daily activity standards for doors knocked, appointments set, and estimates booked
  • Own the department's monthly generated revenue number and report progress to the Director of Field Marketing
  • Run team meetings, ride alongs, and in field coaching sessions that lift conversion
  • Partner with sales leadership so canvassing generated leads convert cleanly into sold jobs

Requirements

  • Experience leading a door to door, canvassing, or outside sales team, or a track record as a top producer ready to step into leadership
  • Backgrounds in home services, solar, pest control, alarm and security, telecom, or political canvassing all transfer well
  • Lives in the Knoxville market and knows the area
  • Comfortable working outdoors roughly 11am to 7pm, off Sundays with a rotating Saturday
  • Able to coach and hold a team accountable to daily activity numbers
  • Valid driver's license and a clean driving record
  • Must pass a pre employment background check

Benefits

  • Base salary of $75,000 plus 1% of the canvassing department's collected monthly installed revenue
  • Monthly department bonuses of $1,000 to $5,000 when canvass revenue hits $500,000 to $1.5 million
  • Realistic on target earnings up to $115,000, with top performers earning more
  • Company van, fuel card, and iPad provided, with field expenses covered
  • Medical, dental, and vision coverage
  • 401(k) with a 4% company match
  • Paid time off and a real promotion path, the current Director of Field Marketing came up through this role
Shafer Heating & Cooling, LLC logo

Shafer Heating & Cooling, LLC

Shafer Heating & Cooling LLC is a family-owned company with over 30 years of experience in business and a BBB A+ rating as well. We provide a wide range of services for geothermal heat pumps, radiant floor heating, ductless mini-split heat pumps, traditional heat pumps, central air conditioners, electric furnaces, gas furnaces, oil furnaces, direct vent heating, Arzel Zoning, overhead units, air-purification products, and dehumidifiers/humidifiers. Name brands that we deal with include Hydron Module, Ruud, Airease, Aprilaire, LG, and Arzel.

Founded in 1985
Hillsboro, Ohio, USA
14 employees

Salaries

Posted range

$70K/yr – $115K/yr

Taken straight from the job posting.

Field Marketing median pay in the United States

$101K/yr

Most pay falls between $78K and $140K. Based on 1,080 salaries.

See all Shafer Heating & Cooling, LLC salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
7.4K
Monthly Google Ads Budget
$1.7K
Traffic Source Mix
Search
21.6%
Direct
9.3%
Referral
2.5%
Social
2.3%
Paid
57.9%

Headcount Trend

Current headcount: ~14
Shafer Heating & Cooling, LLC logo

Field Marketing Manager (Canvassing)

Shafer Heating & Cooling, LLC · Knoxville, TN · On-site