Responsibilities

• Build our event program from the ground up: power-user education (user groups, workshops) and executive thought leadership (command staff programming on AI, governance, and digital transformation)
• Partner with Customer Advocacy and FDE to design curricula with genuine training value, not content wrapped around an agenda
• Own field programs including user gatherings, executive events, roundtables, and workshops, tailored to each audience
• Build customer communities that connect peers and deepen engagement
• Work with trade associations to build Peregrine's presence in target segments
• Build repeatable programs that surface and accelerate expansion
• Partner with Customer Advocacy and Content to activate champions through speaking and storytelling
• Measure impact against clear KPIs: attendance and NPS, expansion and referral pipeline, and adoption alongside Customer Advocacy

Requirements

• 4+ years of experience in customer marketing, field marketing, account-based marketing, or a related role.
• Experience developing high-touch, first-party customer programs, events, communities, or account-based campaigns.
• Strong understanding of how customer marketing can support expansion, retention, advocacy, and long-term customer value.
• Experience partnering closely with Customer Advocacy and Sales teams to identify priorities and translate them into marketing programs.
• Strong program development skills, with the ability to move beyond one-off events and build repeatable motions that can scale across regions and customer segments. Experience building out training curricula a plus.
• A strong customer orientation and ability to understand what will genuinely be useful and valuable to customers, rather than simply creating another marketing touchpoint.
• Excellent project management skills and the ability to manage multiple programs, stakeholders, and timelines simultaneously.
• Strong written and verbal communication skills, with comfort engaging customers and senior internal stakeholders.
• Experience with Salesforce, HubSpot, or similar CRM and marketing automation platforms.
• Experience in public sector, public safety, or state and local government is highly desirable.

Preferred

• You've built an event or community program from scratch based on what an audience actually wanted
• You can look at a command staff roundtable and a practitioner workshop and know these need different content, speakers, and rooms
• You think about events as a means to an outcome, not the outcome itself
• You're energized by a new motion with no playbook, and you want to build that playbook
• You enjoy being close to customers and translating what you learn into programming that delivers real value
• You work well across Customer Advocacy, FDE, Sales, and Field Marketing
• You have a point of view on AI governance or public sector digital transformation, or you're eager to develop one
• You’re energized by connecting people, ideas, and opportunities in ways that create value for both customers and the business

Benefits

• Salary Range: $130,000 - $150,000 Annually + Benefits + Equity (if applicable) + Bonus (if applicable)
• Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific work location. Information on the benefits offered is here .