Responsibilities

• Own Customer Marketing Strategy
• Own relationships with our flagship customers and drive co-marketing strategies (case studies, joint webinars, co-presentations, joint PR) that elevate both brands.
• Build the case study and thought leadership engine that gives Sales real proof points, with a focus on producing visible wins fast as we enter new verticals.
• Own the customer marketing budget, vendor relationships, and reporting on program performance and pipeline influence.
• Build Customer Advocacy From the Ground Up (design and launch Jump Club, our incentive program for customer engagement, alongside our referral, review (G2), and community programs).
• Stand up and run a Customer Advisory Board and user group programming that deepens relationships with our most engaged customers.
• Create a system of recognition and rewards that turns satisfied customers into public promoters.
• Formalize the Customer Reference Program (Build a systematic reference program that gives Sales a reliable, always-current bench of approved customers to point to in a deal).
• Own the end-to-end process: intake, approval, scheduling, and keeping references fresh and healthy over time.
• Partner with Sales to close the loop on requests quickly, so no deal stalls waiting on a reference.

Requirements

• 5+ years building or scaling a customer marketing function at a high-growth B2B software company, ideally from an early stage.
• Creative Orientation: a track record of originating customer marketing strategies and programs, not just executing an existing playbook.
• Fluency in current customer marketing best practices: reference and advocacy programs, review platforms like G2, customer communities, and how AI is changing case study and reference production.
• Expert communicator and comfortable building content and relationships that resonate with senior stakeholders at major enterprise and financial services accounts.
• Cross-functional Influence: a track record of getting Sales, CS, and Legal to adopt a new program or process.

Preferred

• Experience working at a Series A–C company or similarly fast-moving environment.
• Experience in Financial Services or Wealth Management.

Benefits

• ISO Equity options
• Uncapped Paid Vacation
• $0 Medical insurance premium for the whole family
• $500 Workspace Setup Stipend
• Dental, vision, & Indemnity coverage
• HSA, FSA, & Dependent Care FSA
• Company-paid Life Insurance
• Tax-free Commuter savings
• 401(k) available