External Marketer

Zanesville, OH (Unknown)

Salary Not AvailableMid LevelFull time

Posted 11 days ago

Job Summary

Own and grow census in two SNFs in East Central Ohio by building referral networks, driving admissions, and collaborating with facility leadership.

  • Develop and nurture referrals from hospital case managers, physicians, and community partners
  • Monitor census, payer mix, and referral trends to inform strategy

Job Description

Responsibilities

  • Serve as dedicated marketer for two SNFs in East Central Ohio
  • Build and maintain referral relationships with: Hospital case managers and discharge planners Social workers and care coordinators Physicians and physician groups Home health, hospice, and community partners
  • Generate, track, and follow up on referrals to drive consistent census growth
  • Educate referral sources on services, payer acceptance, and admissions criteria
  • Conduct regular inperson sales and market visits
  • Partner closely with Admissions, Administrators, DONs, and Corporate Leadership
  • Monitor census, payer mix, and referral trends
  • Maintain accurate referral and census reporting

Requirements

  • SNF, postacute, or healthcare marketing experience preferred
  • Proven success in SNF census development
  • Strong knowledge of Medicare, Medicaid, Managed Care, and commercial payers
  • Excellent communication and relationshipbuilding skills
  • Organized, selfmotivated, and resultsdriven
  • Ability to manage responsibilities across multiple facilities
  • Valid driver’s license with local travel in East Central Ohio

Benefits

  • Competitive salary based on experience
  • Performancedriven opportunity tied to census growth
  • Strong admissions and operational support
  • Leadership exposure and growth opportunities
  • Direct impact on facility stability and growth
CCH Healthcare logo

CCH Healthcare

3.2 Glassdoor

At CCH Healthcare, your loved one is our loved one. We aim to provide our residents with the highest quality of care as well as the most advanced medical and rehabilitative treatment. We value every member of our dedicated team and treat them as family. Together, we strive to create a warm and welcoming atmosphere that reflects our guiding principles of compassion, dignity and respect.

Founded in 2013
Lakewood, New Jersey, USA
158 employees (6 in marketing)
1% recommend to a friend
1% CEO approval

Marketing Team

Marketing Team Size
6 (4% of company)
Median Tenure
8.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.3K

Headcount Trend

Current headcount: ~158

Recent News

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External Marketer

CCH Healthcare · Zanesville, OH · Unknown