Responsibilities

• Public Relations
• Develop and execute comprehensive external communications strategies to enhance the organization's public image, localizing the leadership framework, messaging tracks, and media targets for the assigned region.
• Serve as a primary spokesperson for the Club, managing incoming media inquiries and interviews, which includes preparing for and participating in regular weekend studio segments, live broadcast interviews, and press requests.
• Design, pitch, and execute proactive PR campaigns around key company initiatives and public safety issues to consistently secure positive, high-impact coverage.
• Oversee the creation of messaging materials, including talking points, press releases, social media content, and scripts for organization announcements and marketing campaigns.
• Brand Reputation
• Act as the primary lead for crisis events, managing sensitive issues, overall crisis communication strategies, and intense investigative media inquiries.
• Cultivate and maintain strong relationships with media contacts, journalists, and industry influencers to secure sustained media coverage and partnerships.
• Direct the proactive use of PR methods to advance the company's public image, which includes collaborating with external stakeholders to manage guest speakers and vetting participation requests for high-profile public engagements.
• Lead the overarching strategy for submitting the Club for relevant industry awards and professional recognition to enhance organizational credibility and brand appeal.

Requirements

• Bachelor's degree in Communication, Journalism, or related field.
• 5 years experience in public relations, media, corporate communications, or a relevant field.

Preferred

• Professional fluency in Spanish, including experience serving as a bilingual media spokesperson.
• Prior experience working within a fast-paced public relations agency or client-service oriented role.
• 5+ years of experience specifically focused on media relations and on-camera spokesperson roles.

Benefits

• Great Pay - opportunity to participate in AAA discretionary annual incentive plan or other incentive plans depending upon position
• 401k Matching – $1 for $1 company match up to 6% of eligible earnings per pay period
• Benefits – Medical, Dental, Vision, wellness program and more!
• Paid Holidays
• Paid Time Off – Team Members accrue paid time off monthly. Depending on position, an additional 24 hours per year are earmarked for volunteer activities.
• Collaborative Environment – AAA will value your contribution to providing exceptional service to our members
• Free AAA Classic Membership
• AAA Product Discounts
• Tuition Reimbursement Program