Event Marketing Coordinator

Farmers Branch, TX (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end event support from planning to on-site execution, ensuring coordinated logistics, cross-functional alignment, and post-event learning.

  • Plan and run conferences, tradeshows, and customer events with clear timelines and deliverables.
  • Coordinate logistics, vendors, travel, signage, and on-site execution to keep events seamless.
  • Collaborate with marketing, sales, and internal teams to unify goals, communications, and post-event insights.

Job Description

Responsibilities

  • You’ll play a hands-on role in supporting bringing events to life—coordinating planning, execution, and post-event follow-up across a variety of event types.
  • Support the planning and execution of conferences, tradeshows, customer-facing events, and internal sales meetings
  • Assist with logistics including timelines, vendor coordination, signage, promotional items, travel coordination, and on-site execution
  • Help manage event communications including campaign plan, creative assets and attendee coordination
  • Partner cross-functionally with marketing, sales, and internal stakeholders to align on event goals, deliverables, and timelines
  • Serve as on-site support at events, helping manage setup, execution, troubleshooting, and breakdown
  • Track event details, budgets, timelines, and deliverables to ensure organization and accountability
  • Support the creation and organization of event materials including presentations, signage, and branded assets
  • Assist with post-event reporting including attendee lists, survey results, recap and learnings
  • Proactively identify gaps, solve problems, and jump in where needed—this is a highly collaborative, hands-on, team player role

Requirements

  • Proactive and eager to take ownership of work
  • Take initiative and don’t wait to be told what to do
  • Highly organized and comfortable managing multiple projects and moving pieces at once
  • Strong communicator, both written and verbal, and can work effectively across teams and stakeholders
  • Highly collaborative, enjoy working cross-functionally, and value clear, consistent communication
  • Enjoy being part of a team, supporting others, and accomplishing shared goals together
  • Bring a positive, solutions-oriented mindset and are willing to roll up your sleeves to get the job done
  • Bachelor’s degree or equivalent in related field.
  • 1–3+ years of experience in event marketing, event coordination, marketing, project management or related roles (corporate, agency, nonprofit, campus, athletics or other relevant environments).
  • Experience supporting corporate events, tradeshows, activations, or large-scale meetings.

Preferred

  • Transferable skills from other industries or roles
  • Exposure to planning, supporting, or executing projects or events
  • Bachelor’s degree or equivalent in related field.

Benefits

  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!
Varsity Brands logo

Varsity Brands

Varsity Brands elevates the student experience- in Sport and Spirit.We are BSN SPORTS, the recognized leader in athletic gear and Varsity Spirit, the driving force in spirit. We partner with educators, coaches, and students to build school pride, student engagement, and community spirit.With a mission to inspire achievement and create memorable experiences for young people, Varsity Brands elevates the student experience, promotes participation and celebrates achievement through two unique but interrelated businesses: BSN SPORTS and Varsity Spirit. Together, these assets promote personal, school and community pride through their customizable products and programs to elementary and middle schools, high schools, and colleges and universities, as well as church organizations, professional and collegiate sports teams and corporations. Through its dedicated employees and independent representatives, Varsity Brands reaches its individual and institutional customers each year through competitions, camps and sales.

Founded in 1974
Dallas, Texas, USA
4.9K employees (359 in marketing)