Sr Manager, Event Marketing

New York City, NY (On-site)

$120K/yr – $180K/yrSenior Level7+ years expFull time

Posted 5 hrs ago

Job Summary

Own and lead a portfolio of client experiences and brand events, guide event strategy and budgeting, and drive cross-functional collaboration to optimize impact across the enterprise events program.

  • Own the events portfolio and strategy across client experiences and executive programs
  • Lead budgeting, forecasting, and performance measurement for events
  • Collaborate across Marketing, Sales, and Operations to scale and improve event execution

Job Description

Responsibilities

  • Develops and executes a portfolio of client experiences and brand events that align with Agency priorities, Operating Principles and business initiatives to drive impact.
  • Provides direct leadership, coaching, development, and performance management for direct report, fostering a culture of collaboration, accountability, and continuous improvement.
  • Collaborates closely with Event Marketing team, to align priorities, optimize resources, share best practices, and ensure a consistent client experience across the event portfolio.
  • Serves as the primary event marketing advisor to Enterprise Agency sales leadership, providing recommendations on event strategy, prioritization, budget allocation, and resource planning.
  • Oversees a portfolio of client experiences, industry events, and executive programs, ensuring consistency, quality, and alignment to business goals.
  • Manages budget tracking, invoice processing, expense reconciliation, post-event analysis, and event reporting to ensure operational accuracy, financial discipline, measurement of impact to inform future investment decisions and event strategy.
  • Provides strategic communications and executive-level updates to leadership, stakeholders, vendors, and partners regarding event strategy, performance, investments, and business outcomes.
  • Owns annual budget planning, forecasting and allocation for designated Ad & Promo funds to maximize impact and operational efficiency.
  • Identifies opportunities to improve processes, tools, workflows, and measurement practices to drive scalability and execution excellence across the Events organization.
  • Consistent exercise of independent judgment and discretion in matters of significance.

Requirements

  • Bachelor's Degree
  • 7-10 Years
  • Budget Management; Collaboration; People Leadership; Event Marketing Strategy; Taking Initiative; Customer Engagement

Benefits

  • Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
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Comcast

As a global leader in media, technology, and data, Comcast Advertising fosters powerful connections between brands and their audiences, as well as between publishers, distributors, MVPDs, agencies, and other industry players. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our FreeWheel division provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.

New York, New York, USA
1.7K employees (487 in marketing)

Salaries

Posted range

$120K/yr – $180K/yr

Taken straight from the job posting.

See all Comcast salaries

Marketing Team

Marketing Team Size
461 (27% of company)
Median Career Experience
26 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
61.4K
Monthly Google Ads Budget
$195.3K
Traffic Source Mix
Search
38.5%
Direct
40.5%
Referral
15%
Social
4.2%
Paid
1.6%

Headcount Trend

Current headcount: ~1.7K

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Sr Manager, Event Marketing

Comcast · New York City, NY · On-site